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41.
Maxine Gesualdi 《Public Relations Review》2019,45(2):372-382
Although public relations and marketing trade presses regularly discuss the conflict between the functions (e.g., Ecker, 2013; Havartin, 2013), academic researchers focused on the issue primarily in the 1980s and 1990s. The drop in public relations and marketing encroachment research does not parallel a drop in encroachment in practice, especially in light of today’s social media environment. In fact, historic tension between public relations and marketing intensified with the incorporation of social media into communication efforts. This paper updates the study of encroachment by reviewing the historical views of the topic, proposes ways that social media use has intensified issues related to role encroachment between public relations and marketing professionals, and outlines questions to guide future study of these topics. 相似文献
42.
《European Management Journal》2017,35(4):538-547
Consumers are fundamental to organisational functioning and survival. Their loyalty, commitment, product acceptance and good long-term relationships with firms and brands are underpinned by their trust. Unfortunately, over the last decade or so, we have witnessed some of the more spectacular violations of consumer trust in the history of business. This has led to negative consequences, such as loss of competitive advantage, rage, lack of commitment and decrease in turnover. Consequently, study of trust repair has become an important theoretical concern for a growing number of trust scholars. This article reviews and synthesises existing theory and research on the topic. It first sketches general characteristics of the consumer trust repair literature, including its meta-theoretical underpinning. It then identifies specific strategies associated with consumer trust repair and synthesises them into five categories of trust repair strategies. In addition, this paper highlights theoretical processes that explain why/how trust repair strategies work. Third, the paper proposes six fruitful avenues for future research. This study contributes to the field of consumer trust repair research by critically reviewing and synthesising emerging theory and research on strategies associated with consumer trust repair, by showing why and how these strategies work and by identifying most fruitful research areas. 相似文献
43.
李晓培 《山西高等学校社会科学学报》2014,(11):58-62
国内外学界对霍克海默形而上学批判的研究不系统,研究领域主要集中在关于霍克海默对实证主义的批判研究、关于霍克海默批判理论的特色研究、关于霍克海默批判理论的理论来源研究以及关于霍克海默批判理论的困境等方面,而关于霍克海默形而上学批判思想零星地反映在这些研究的文本中。通过梳理国内外学者的观点可以发现,霍克海默形而上学批判思想是其构建批判理论的真正发源地。 相似文献
44.
Martin Geiger 《Journal of ethnic and migration studies》2014,40(6):865-887
The last two decades have seen major shifts in the way international organisations (IOs) address migration. While state sovereignty remains central in the politics of migration, IOs are increasingly developing their visions regarding how the cross-border movements of people should be governed (or ‘managed’) and, in some cases, they have become important actors in the design and implementation of migration policy. Research on the role and functions of IOs remains scarce, however, and there are major uncertainties, concerning not only their actual influence, but also the political context in which they operate and the outcome of their initiatives. According to their advocates, the involvement of IOs would enable greater international cooperation, which would lead to policies that pay greater attention to human rights and development imperatives. Yet, at times, interventions by IOs seem to reinforce existing imbalances, as these organisations primarily tend to align themselves with the interests and agenda of developed receiving states. In addition, the work of IOs is embedded in a complex institutional setting, characterised by sometimes-problematic institutional relations between them, as well as between IOs and other international cooperation mechanisms. 相似文献
45.
社会主义意识形态研究,是关系党和国家事业全局的重大问题,也是学术界关注的重点。近年来,学术界在马克思的意识形态思想研究、对列宁意识形态理论的总体把握、社会主义核心价值体系研究、社会主义意识形态建设的创新性研究等方面,取得了显著成绩。但某些基本问题仍有继续探讨的空间:学术界还缺乏对"社会主义意识形态"内涵的清晰界定,缺少对关键问题和基础性问题的深度思考。 相似文献
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48.
LI Yueping 《民族学刊》2014,(5)
Based on the topic of the “Bozhou Tusi”, we obtained 35 publications of Chinese journals from the China Academic Journal Network Publishing Database ( 2001 -2013 ) .This article will review and make so... 相似文献
49.
学界对改革开放以来中共三代领导集体核心——邓小平、江泽民、胡锦涛法律思想的研究主要集中在对其历史地位、历史意义、基本内容、基本特征及形成过程的概括和总结上,对三者的相互关系、它们对中国法制建设的影响及三者在中国特色社会主义法制思想形成过程中所做出的历史贡献缺乏整体性研究,需要今后进一步深入探讨。 相似文献
50.
张春梅 《新疆大学学报(社会科学版)》2014,42(3):121-125
位于中国最西部的喀什具有悠久的城市历史、伊斯兰历史、多宗教交流史、多文化融通史,这就使得喀什文化成为民族特色鲜明同时兼容多种他者文化元素的典范.与此同时,在喀什城市发展史上,体现出鲜明的文化改造、创新的变动过程.这些决定了对喀什城市的研究必须要有开放的视野和充分语境化的意识,要对现今有关研究存在的诸问题有清晰的认识. 相似文献