关于优化齐齐哈尔历史文化资源的思考

历史文化资源是城市特有文化形态的依托和我体。能否挖掘、保护、梳理好历史文化资源，关系到城市优秀历史文化的继承与弘扬，关涉到城市未来的发展与走向。历史文化资源，不但要挖掘、整理、保护，更要优化。优化历史文化资源，就是在文明的大背景下，系统梳理历史文化资源，理清历史发展脉络，理清文明发展足迹，理清优秀历史文化传统，进而树立鲜明的城市文化形象，增强城市文化软实力。     

Is ethnic prejudice declining in Britain? Change in social distance attitudes among ethnic majority and minority Britons

Most literature on racial prejudice deals with the racial attitudes of the ethnic majority and ethnic minorities separately. This paper breaks this tradition. We examine the social distance attitudes of white and non‐white British residents to test if these attitudes follow the same trends over time, whether they are driven by the same social processes and whether they are inter‐related. We have three main findings. Firstly, social distance from other ethnic groups has declined over time for both white and ethnic minority Britons. For the white majority there are both period and cohort elements to this decline. Secondly, we see some evidence that social distance between the majority and minority groups is reciprocal. Specifically, minorities who experience rejection by the white British feel a greater sense of distance from them. Thirdly, we find that all groups share the perception of the same ethnic hierarchy. We see evidence of particularly widespread hostility towards Muslim Britons from all ethnic groups suggesting that Muslims are singled out for negative attention from many British residents of all other backgrounds, including a large number who do not express hostility to other groups.     

节庆活动促进县域旅游发展的实证分析——以江苏盱眙、兴化为例

节庆活动因能够吸引大量公众参与而受到各地重视,各地在节庆中抓住有利时机,挖掘当地资源文化特色,创新旅游产品,塑造当地特色形象,促进了当地旅游业的快速发展。江苏盱眙、兴化以节庆促进县域旅游发展的例子,为众多县域旅游的发展提供了借鉴。     

城市品牌研究的知识图谱分析

运用知识图谱这种可视化的文献分析工具,对城市品牌研究文献进行分析。研究表明:(1)2007~2011年,城市品牌研究文献数量迅速增加,城市品牌研究开始成为热点。(2)从关键词共现分析看,城市品牌研究主要建立在讨论城市品牌建构路径和城市品牌建设具体方法上。(3)从文献共被引关系看,城市品牌研究可以分为品牌本身的讨论、宜居城市的生活环境以及市民的身体健康与城市品牌的关系、城市品牌与城市营销之间的关系三个阶段。进而指出,城市品牌研究的重点方向应该是对城市品牌的影响因素及形成过程、城市品牌评价系统的研究。     

The Comparison of Grandparents’, Parents’, and Young People's Attitudes Toward Lesbians and Gay Men in Turkey

ABSTRACT

The present study aimed to compare attitudes toward lesbians and gay men across three generations in Turkey. Participants were 112 young people, 169 parents, and 125 grandparents. A total of 406 men and women were involved. The short form of Herek's (1998) the Attitudes Toward Lesbians and Gay Men Scale was used. MANOVAs and ANOVAs were used to analyze the data. Results showed the attitudinal differences toward gay and lesbian people across generations. Grandparents have the most negative attitudes, whereas parents have more negative attitudes than their children. When comparing attitudes of each generation across sex, we found that young women have more liberal attitudes toward gay men compared to all other groups. Discussion focuses on understanding the results within the unique cultural context of Turkey.     

扩大上海文化消费研究

扩大上海文化消费包括文化消费规模的扩大和文化消费结构的优化两方面,这对上海转变经济发展方式、扩大内需、提高人口素质、社会稳定和增强城市软实力均具有重要意义。扩大上海文化消费,关键在于树立都市文化消费品牌,发展文化消费价值链或集聚带,提升文化内涵和形象;重点是抓好"三网融合",大力推进信息服务的基础设施和大众文化基础设施建设;不断创新机制,培育原创文化,吸引文化人才,建立文化高地;推进文化产业与文化事业的协同发展。     

区域品牌经济的战略竞争机制探析

随着全球经济一体化步伐的加快,形成区域品牌经济发展,已成为我国提升竞争能力的根本保障。区域品牌是区域经济的直接产物,是诸多企业通力合作的结果,吸收了众多企业的精华,建立在区域优势基础上,获得产品的品牌力与知名度。区域品牌作为一种无形资本,提升本区域的核心竞争力,促进区域经济可持续发展。当前,通过培育区域品牌来获得经济发展,已成为诸多国家与地区的选择。本文主要对区域品牌的特点、区域品牌在经济发展中的作用进行分析,并有针对性地提出形成战略竞争机制的几点建议。     

主体文化在培养正确的文化态度中的作用研究

随着全球化进程的迅速发展,跨文化交际更加频繁,然而在多种文化的交流和碰撞之中,文化的多样性正受到威胁。作为英语学习者,培养正确的文化态度变得至关重要。本文提出在英语教学过程中,要在保护主体文化的基础上,学习目的语文化。只有兼顾两者才能有效地进行跨文化交流,才能培养正确的文化态度,从而培养批判思维能力,吸取目的语文化的精髓并将主体文化不断完善,发扬光大。同时本文还介绍了具体进行文化教授的方法供学习者和教师参考。     

Gendered Egos: Attitude Functions and Gender as Predictors of Homonegativity

This study used a correlational design with a sample of university students to clarify the relationships between attitude functions and homonegativity with respect to gender. Classic work on attitude functions posits that attitudes serve psychological needs for the attitude holder. Herek (1986b) adapted this theory to explain attitudes toward homosexuality. Herek (1987) identified four functions: ego-defensive (defense of threats to the self), value-expressive (expression of key values), social-expressive (expression of important social norms), and experiential (based on past experiences). Results suggested that men were more likely to attribute their attitudes to the ego-defensive function. Men and women were equally likely to attribute their attitudes to the experiential function. The ego-defensive function was the best predictor of homonegativity for men and women, whether they held generally positive or generally negative attitudes toward homosexuality. The experiential function did not predict homonegativity. Participants tended to be neither very homonegative nor very ego-defensive.     

老字号品牌价值共创机理及对策研究——基于服务主导逻辑视角

将服务主导逻辑的思维范式引入老字号企业中来,结合消费文化和社会情景价值理论探讨该领域中品牌价值的共创机理,基于理论假设构建研究框架。以北京、上海、福建三个地区的不同行业老字号品牌企业为实证研究对象,对企业员工和消费者进行访谈和问卷调查。通过修正的初始量表,基于PLS-SEM方法对收集的309份有效问卷调查数据应用SPSS22.0和Smart PLS2.0进行分析,验证消费者情感价值共创的中介作用及互联网媒介交互的调节作用。分析结果表明,消费者与老字号企业共同创造价值,历史悠久的老字号品牌企业关注基于互联网媒介下不同利益相关者的互动和协同才能创造品牌价值共创的最理想点,最后为老字号品牌管理提供有益的建议和应对策略。