Examining the interplay of an organization's prior reputation,CEO's visibility,and immediate response to a crisis

In one of only a few crisis communication research studies taking a relational approach, examining the effects of a company's prior reputation in publics’ responses to a given crisis situation, Lyons and Cameron (2004) found that both reputation and response profoundly affected publics’ attitude and behavioral intentions toward an organization involved in a crisis situation, using hypothetical, fictitious organizations and crises. Using actual organizations and crises, our research team designed a 2 (reputation: good vs. bad) × 2 (crisis response: apologetic vs. defensive) × 2 (CEO visibility in immediate crisis response: visible vs. invisible) within-subjects experiment (N = 102) to examine the variances in stakeholders’ attitudes and behavioral intentions toward a company after being exposed to online video that delivered a corporate crisis response. Findings were counter-intuitive: a defensive response to a crisis is as acceptable to crisis stakeholders as an apologetic response if the CEO is visible (or audible) in the response and if the pre-crisis company-stakeholder reputation is positive. Good reputation, defensive crisis response and CEO visibility in immediate response to a crisis resulted in the best stakeholder attitudes and purchase intentions.     

高职复合型课程的语篇教学策略

本文从语篇分析入手,探索单证英语的有效教学策略。     

小型微型企业商业模式创新及其集群成长机制

小型微型企业成长近年来逐渐引起政府、学术界和企业界的重视。我国小型微型企业面临着行业内大型中型企业在渠道和终端上的垄断，仅依靠国家和政府在金融、财税上的支持无法扫清成长道路上所面临的障碍。地方政府在推动小型微型企业集群发展，创新商业模式过程中应充分发挥好引导者与服务者的角色。小型微型企业要突破行业垄断获得持续的发展，关键与核心在于企业需要突破惯性思维，寻求自我改变，勇于创新商业模式。     

Social network and family business: Uncovering hybrid family firms

What does it mean for a private enterprise in China to be embedded in a family? Our purpose here is twofold: (1) use social network analysis to describe what it means for a firm to be embedded in a family, (2) reveal from the application a new kind of firm, not family, yet akin to family. Armed with data on a large probability sample of private enterprises — a third of which meet ownership and employment criteria of being family businesses — we uncover a category of “hybrid family firms” that look modern in the style of firms that exclude family, but operate socially in ways similar to family firms. Our conclusion from summary statistics on the sample is that there are no differences in average performance level or network advantage for the three categories of businesses: family firms, hybrid family firms, and family-excluded firms. The fact that CEOs of family firms and hybrid family firms more often turn to family as key business contacts is a fact about network composition that raises no question about network mechanisms. Whether the CEO turns to more or fewer family contacts, government help is more likely with stronger political connections, and business success and survival are more likely with a large, open network. That said, the look-modern, act-traditional hybrid family firms stand alone in prospering with a CEO embedded in a closed business network. Recognition of hybrid family firms adds to the literature’s illustrations of social network analysis used to distinguish types of businesses and business people, and extends the population of organizations within which governance and strategy are likely to be better understood when viewed through a family logic.     

Business reform outcomes: Why so different?

Post-crisis policy making increasingly focuses on doing business reforms. We argue that the effects of those reforms will be different across countries. To understand the reasons for the reform outcome divergence, we advance a novel firm-size distribution (FSDs) argument. At the center of the argument is the fact that FSDs are different across countries and stable over time. Then, if a given doing business reform induces firms of different size to grow differently, this will produce a variety of reform outcomes across countries. To advance the argument, we set up a tractable general equilibrium (GE) model and study how firms of different size grow after a doing business reform. The model predicts that larger firms will grow faster than smaller firms after the reform. The model predictions are tested on the Enterprise Surveys (ES) data, merged with the Doing Business indicators. We confirm that firms of different size grow differently after a Doing Business reform. Thus, based on the notable differences of firm size distributions across countries, identical reforms to start, operate and close a business will produce a variety of reform outcomes across countries.     

黄国雄教授商品流通理论研究回顾

黄国雄教授是中国现代商品流通理论的奠基人.文章通过文献梳理和实际观察,对黄国雄教授的商品流通理论研究进行了回顾.黄国雄教授的商品流通理论主要包括三个方面:在内容方面,聚焦于商品流通理论的研究;在方法方面,多使用经验主义范式;在主要贡献方面,奠定了现代商学理论的根基,具体包括提出了“商业创造价值论”“流通产业基础论”和“商道即人道论”等三大理论,以及建立了现代商学的学科体系.     

Reflections on a meta-analysis: Crystallizing thinking about SCCT

This article provides my reflections and comments on the meta-analysis of situational crisis communication theory (SCCT) presented in this issue. The meta-analysis helps to crystallize strengths and weaknesses of SCCT and the research generated by the theory. No theory is perfect and every theory has limitations/boundaries. The meta-analysis helps to identify the boundaries for SCCT helping to understand when the theory works and when there are better options for informing crisis communication. By reflecting on the extant research, we can plot the direction for future research utilizing SCCT.     

外语课堂教学多模态语料库MCCT的创建

教育信息化2.0时代，利用多模态语料库语言学方法，通过语料库建设及其数据挖掘进行教学音视频流反思，已成为课堂教学和教师发展研究的重要手段。在遵循语料库建设基本原则基础上，聚焦“教师自身发展”专门用途外语课堂教学多模态语料库MCCT的创建，强调建库目的。与此同时，介绍建库过程，概述文字转写、语料切分与标注等具体做法，总结深加工后MCCT特点及其应用开发。目的是为高校教师利用多模态语料库方法进行教学、科研和自身发展提供理念思路、技术参考和典型样例。     

Reputation spillover effects from grant‐providing institutions

There is a broad academic discussion about the impact of funding grants from a foundation or a government department on individual support intentions toward the nonprofit organization receiving the grant. However, the role of the grant provider's reputation has frequently been overlooked. In this study, we experimentally tested whether there is a reputation spillover effect of a grant‐providing organization. Based on a real‐life example, we asked citizens to rate their willingness to donate to a nonprofit organization, and we experimentally manipulated the available information on funding sources. We test this for both a government department and a foundation as a grant provider. Our results suggest that not the act of receiving a grant, but the citizens' awareness about the funding organization—at least in the case of a foundation—has an impact on support intentions. In contrast, for a prominent government department as a grant provider, we did not find support for a reputation spillover effect.