基于情感体验的交互式包装设计与评价

包装不仅是商品的载体,也是品牌信息和情感体验的载体,是商品与消费者之间的信息沟通桥梁及商品体验营销的实现手段。以某护肤品包装设计为例,阐述了基于情感体验的本能层、行为层、反思层上的具体设计实践。同时,选取情感互动性、方便性、功能性、效率性、识别性5个评价指标,使用模糊综合评判法构建包装设计评价模型,对两个设计方案进行评价。方案一的评价结果为“良”,方案二的评价结果为“优”。     

高校工薪所得税纳税筹划策略

随着教育事业的发展,高校教职工上缴个人所得税的数量因收入的增长也有很大的提升,教职工也越来越关注纳税筹划的问题,如何在国家税收法律法规的允许范围内合理节税,运用科学的筹划方法减轻高校教职工的负担。本文通过介绍纳税筹划的相关理论,针对不同的工薪种类提出纳税筹划方法。     

文化塑校,以文化人：地方本科高校文化建设刍议

地方本科高校的文化建设从目标而言就是“文化塑校”,就是要以校园特色文化塑造学校的品牌形象,全面提升办学层次。地方本科高校文化建设的核心是“以文化人”,就是要以优秀的校园文化潜移默化地影响人的思想意识与言行举止,从而实现“以德育人、以文化人”的大学功能。按照“文化塑校”的战略,凝炼大学的育人文化,实现校园文化的“以文化人”功能,需要传承校史的根的文化、弘扬校训的励志文化、彰显校友的创业文化和优化校园的环境文化。     

价差期权的合约设计、定价与实证分析——基于冶炼价差期权的应用

研究价差期权的合约设计及其定价方法,对于提高我国各类经济实体的风险管理水平以及我国衍生品市场的未来发展具有重要意义.依据我国螺纹钢与铁矿石等冶炼价差的统计特征,借鉴国外价差期权定价方法,对冶炼价差期权的实际价值、理论价格进行了测算,结果表明:在冶炼价差期权中,螺纹钢与铁矿石的价差、钢坯与铁矿石的价差的绝对变化幅度更大,对应的价差期权的实际价值更大,对应的套保需求会更大;与铁矿石有关的价差(螺纹钢与铁矿石、钢坯与铁矿石)期权的套保效果更好.建议先行推出螺纹钢与铁矿石、钢坯与铁矿石这两种冶炼价差期权.     

Social capital in Croatia: measurement and regional distribution

By using partial least squares path modeling, this paper develops a complex index of social capital, selects Croatia as the case for testing and validating the index, and investigates the regional distribution of social capital. The social capital index is defined as a complex hierarchical structured construct of third-order with social trust, participation, and civism as its core dimensions. The main results indicate that civism is the most important cause of social capital followed by active participation and social trust. As far as the regional distribution of social capital is concerned, there are statistically significant differences across the Croatian regions. Although the lowest or below the national average level of social capital and its dimensions can be mostly found in the least developed regions (with the exception of the capital), the highest level of social capital and its particular dimensions is not achieved in the most developed regions.     

Drug resistance in an age-of-infection model

ABSTRACT

In the case of a disease spreading over a time-scale comparable to the average lifetime in a host population, when the infectiousness of individuals depends on the tine since the onset of infection and when infections involve both drug-sensitive and drug-resistant strains of a pathogen, resistance may develop during the treatment of drug-sensitive strains. If increasing the treatment rate reduces the reproduction number of the drug-sensitive strain to a value below the reproduction number of the drug-resistant strain, then the disease may persist at a boundary equilibrium where only drug-resistant infection is present.     

An access network design problem with end-to-end QoS constraints

In this paper, we present an access network design problem with end-to-end quality of service (QoS) requirement. The problem can be conceptualized as a two-level hierarchical location-allocation problem on the tree topology with nonlinear side constraints. The objective function of the nonlinear mixed integer programming model minimizes the total cost of switch and fiber cable, while satisfying demand within the prescribed level of QoS. By exploiting the inherent structure of the nonlinear QoS constraints, we develop linearization techniques for finding an optimal solution. Also, we devise an effective exact optimal algorithm within the context of disjunctive constraint generation. We present promising computational results that demonstrate the effectiveness of the proposed solution procedure.     

Policy instrument affordances: a framework for analysis

The present study uses the concept of technological efficacy derived from ecological psychology and design studies to offer an alternative way of analyzing how policy instruments affect change. Reasoning from this, the paper outlines a framework for analyzing policy instruments in terms of their affordances. We define affordances as the means through which an instrument exerts influence on its intended target audience. Using this approach, we contend that policy instruments may be analyzed as interfaces that organize social relations and create structures of opportunity and/or restrict possibilities for action. We argue that explicating the pathways through which instruments afford or constrain action is a central task for policy analysis. Our proposed framework of analysis builds on the idea that instruments yield effects by facilitating action and learning. We further contend that the actions that an instrument can facilitate or inhibit are determined by specific affordance modalities of the instrument in conjunction with contingencies of the actor and the policy environment. Examples from research policy are used to illustrate some of these effects.     

Improving Risk Management: From Lame Excuses to Principled Practice

The three classic pillars of risk analysis are risk assessment (how big is the risk and how sure can we be?), risk management (what shall we do about it?), and risk communication (what shall we say about it, to whom, when, and how?). We propose two complements as important parts of these three bases: risk attribution (who or what addressable conditions actually caused an accident or loss?) and learning from experience about risk reduction (what works, and how well?). Failures in complex systems usually evoke blame, often with insufficient attention to root causes of failure, including some aspects of the situation, design decisions, or social norms and culture. Focusing on blame, however, can inhibit effective learning, instead eliciting excuses to deflect attention and perceived culpability. Productive understanding of what went wrong, and how to do better, thus requires moving past recrimination and excuses. This article identifies common blame‐shifting “lame excuses” for poor risk management. These generally contribute little to effective improvements and may leave real risks and preventable causes unaddressed. We propose principles from risk and decision sciences and organizational design to improve results. These start with organizational leadership. More specifically, they include: deliberate testing and learning—especially from near‐misses and accident precursors; careful causal analysis of accidents; risk quantification; candid expression of uncertainties about costs and benefits of risk‐reduction options; optimization of tradeoffs between gathering additional information and immediate action; promotion of safety culture; and mindful allocation of people, responsibilities, and resources to reduce risks. We propose that these principles provide sound foundations for improving successful risk management.     

An Individual Mixed‐Evaluation Method for Career Intervention

Economic issues linked to career counseling are a cause for concern to policy makers in developed countries because they expect career practitioners to provide evidence of the efficiency of career counseling interventions. The aim of this study was to test an individual evaluation method mixing time series (outcomes) and life narrative (processes). The method used 5 items related to 1 client's career decision self‐efficacy and studied the evolution of those items throughout the intervention of 1 career counselor (43 days). Changepoint analysis helped in identifying the changes that have to be taken into account for time series and which are contextualized in the client's verbatim analysis. This mixed method highlighted that the career counselor's intervention increased the client's career decision self‐efficacy. Practitioners could use the methodology proposed in this article to evaluate their interventions. They could also report their practice to clients, employers, and decision makers.