对车险改革后保险营销的浅析

在车辆保险条款费率改革之后的车险市场上,现实状况却与预计效果相差甚远。其主要原因是,对保险营销战略的忽视,没有以相应的保险营销战略为指导,使得营销战术在操作过程中显得盲目而跟从。针对以上问题,我们首先要做的是树立正确的保险营销观念,即重新审视营销战略在车辆保险中的作用,并在此基础上建立广义的产品观念;同时注重服务在车险营销中的作用;有效地进行市场细分和市场选择;最后对车险营销战略的具体实施即营销战术提出建议。     

汽车保险改革后的市场现状分析

2003年我国实行车险费率改革,给我国汽车保险市场带来了巨大的变革。业务能力拓展、车险品种增多及费率市场化都是改革的成果。但同时,某些问题依然存在。文章在分析我国车险现状的基础上,指出了问题所在,并有针对性地提出了解决之道。     

民族文化、阶级和性别的阅读--中国大陆彝族女商业性性服务者个案研究

文章通过对一位彝族妇女的个案分析,揭示了文化、阶级、性别是如何纠合在一起,作为一种强大的推拉力,迫使一些妇女进入和滞留于商业性性交易中的。     

入世对中国商业银行业的影响及对策

剖析了国有商业银行目前存在的问题 ,阐述了入世后外资银行所带来的冲击与挑战 ,提出了国有商业银行在激烈竞争中立于不败之地的对策及措施 :一、深化国有商业银行改革 ,加强风险控制 ,提高资产质量 ;二、支持鼓励国有商业银行的业务创新 ,广辟服务渠道 ,提高服务水平和效率 ;三、积极发展国内外商业银行间的良好合作关系 ,促进金融资源的合理流动 ;四、树立新的经营理念 ,加强员工的科学管理 ;五、加强和改进金融监管 ,提高金融监管绩效。     

我国城镇养老保险存在的问题及对策探析

文章认为 ,我国城镇养老保险虽取得了很大的成绩 ,但还存在着诸多问题 ,作者对这些问题进行探讨和分析 ,并提出了切实可行的解决对策     

Significant Factors of Aviation Insurance and Risk Management Strategy: An Empirical Study of Taiwanese Airline Carriers

Aviation insurance premiums have become a heavy burden for the airline industry since September 11, 2001. Although the industry must constantly balance its operations between profitability and safety, the reality is that airlines are in the business of making money. Therefore, their ability to reduce cost and manage risk is a key factor for success. Unlike past research, which used subjective judgment methods, this study applied quantitative historical data (1999–2000) and gray relation analysis to identify the primary factors influencing ratemaking for aviation insurance premiums. An empirical study of six airlines in Taiwan was conducted to determine these factors and to analyze the management strategies used to deal with them. Results showed that the loss experience and performance of individual airlines were the key elements associated with aviation insurance premiums paid by each airline. By identifying and understanding the primary factors influencing ratemaking for aviation insurance, airlines will better understand their relative operational strengths and weaknesses, and further help top management identify areas for further improvement. Knowledge of these factors combined with effective risk management strategies, may result in lower premiums and operating costs for airline companies.     

Implied Preference for Seismic Design Level and Earthquake Insurance

Seismic risk can be reduced by implementing newly developed seismic provisions in design codes. Furthermore, financial protection or enhanced utility and happiness for stakeholders could be gained through the purchase of earthquake insurance. If this is not so, there would be no market for such insurance. However, perceived benefit associated with insurance is not universally shared by stakeholders partly due to their diverse risk attitudes. This study investigates the implied seismic design preference with insurance options for decisionmakers of bounded rationality whose preferences could be adequately represented by the cumulative prospect theory (CPT). The investigation is focused on assessing the sensitivity of the implied seismic design preference with insurance options to model parameters of the CPT and to fair and unfair insurance arrangements. Numerical results suggest that human cognitive limitation and risk perception can affect the implied seismic design preference by the CPT significantly. The mandatory purchase of fair insurance will lead the implied seismic design preference to the optimum design level that is dictated by the minimum expected lifecycle cost rule. Unfair insurance decreases the expected gain as well as its associated variability, which is preferred by risk-averse decisionmakers. The obtained results of the implied preference for the combination of the seismic design level and insurance option suggest that property owners, financial institutions, and municipalities can take advantage of affordable insurance to establish successful seismic risk management strategies.     

对我国普通高校学生心理健康问题的调研

运用反映人类心理健康状况的CES-D、SAS和SCL-90自评量表的测试结果表明,我国普通高校学生的心理健康状况不容乐观,20.4%的大学生有轻度心理障碍,8.6%的学生有中度心理障碍,3.2%的学生患有心理疾病,这应当引起学校教育的高度重视和全社会的广泛关注。     

A Risk-Based Method for Modeling Traffic Fatalities

We describe a risk-based analytical framework for estimating traffic fatalities that combines the probability of a crash and the probability of fatality in the event of a crash. As an illustrative application, we use the methodology to explore the role of vehicle mix and vehicle prevalence on long-run fatality trends for a range of transportation growth scenarios that may be relevant to developing societies. We assume crash rates between different road users are proportional to their roadway use and estimate case fatality ratios (CFRs) for the different vehicle-vehicle and vehicle-pedestrian combinations. We find that in the absence of road safety interventions, the historical trend of initially rising and then falling fatalities observed in industrialized nations occurred only if motorization was through car ownership. In all other cases studied (scenarios dominated by scooter use, bus use, and mixed use), traffic fatalities rose monotonically. Fatalities per vehicle had a falling trend similar to that observed in historical data from industrialized nations. Regional adaptations of the model validated with local data can be used to evaluate the impacts of transportation planning and safety interventions, such as helmets, seat belts, and enforcement of traffic laws, on traffic fatalities.     

我国医疗社会保险的体系及存在问题

随着中国加入WTO ,社会保障事业开始与世界接轨。其中的一个重要问题就是社会医疗保险制度的改革及确立。在建立和完善社会医疗保险制度的过程中 ,遇到很多问题 ,还有很多内容需要从理论和实践两方面进行探索。