多模态视角下英语词汇习得信息加工模式探究

随着大众传播媒介的变革和计算机技术的发展,多模态在大学英语词汇教学中的运用越来越受到关注。从多模态视角开展英语词汇习得研究,构建了基于多模态的英语词汇习得信息加工模式。该模式对激发学生的学习兴趣,改善词汇记忆效率,提高学生的词汇输出能力具有重要意义。     

从多模态话语分析视角看广告语言的映像象似性

语言的象似性指语言的表达形式与其表达的内容之间有某种象似关系。在广告英语中,映像象似性广泛存在于语言的音系、排版、字体等多模态手段中,是人们有意识使用的一种手段。搜集大量21世纪以来的品牌广告语料,试图通过多模态话语分析理论对英语广告中映像象似原则及其功能进行较为全面的分析,从而说明映像象似性理论在广告语言中的恰当运用,并证明认知语言学的相似性与功能语言学的多模态话语分析相结合的新领域研究方向。     

多模态语篇中的视觉识读策略

后印刷时代,多种符号资源被用来构建意义,视觉图像和设计成分日益成为人们表征意义和传递信息的重要手段。传统的文本识读策略已无法满足读者解读多模态语篇的需要。运用适当的视觉识读策略,熟悉特定社会文化语境中各种符号资源的意义潜势,是识读多模态语篇的必需。基于多模态语篇、多元识读及符号学相关理论,提出一个分析、解读多模态语篇的视觉识读策略框架,以拓展读者的视觉识读技能,增强其构建和识读多模态语篇的能力。     

多模态对大学生多元识读能力培养的影响研究

以社会符号学和社会文化理论为理论依据,就多模态环境下多元识读能力培养问题进行研究,并重点围绕多元识读能力的培养路径,分别从情景操作、明确指导、批判性构架和改造式操练等四个方面入手探讨,指出教学理念和教学手段的改变是关键,社会、学校和师生的参与是保障.     

Multimodal accomplishment of alignment and affiliation in the local space of distant meetings

ABSTRACT

Technology-mediated (i.e. distant) meetings are complex settings that involve distributed participation frameworks and the coordination of actions in multiple interactional spaces. This paper examines how problems with hearing, speaking, or understanding in the overall meeting space enable the negotiation of alignment and affiliation by co-present participants in the same local meeting space. Conversation analysis is used to investigate the local accomplishment of alignment and affiliation achieved through the sequential and temporal organization of verbal, embodied, and material resources of interaction in three types of situations: during technological trouble, silences, and disagreements. The analysis shows that the local participants draw on their physical setting and the material environment to make interactional problems relevant amongst themselves. During these parallel interactions, the co-construction of alignment and affiliation enhances the sense of local community and enables the building of alliances that are not made public in the overall meeting space.     

Mediated business: living the organizational surroundings – introduction

ABSTRACT

This special section builds upon Deirdre Boden’s work on the constitutive nature of talk for organizations and the Culture & Organization 2004 special issue that developed her concern. Specifically, we aim to further engage with how business is managed, formed and locally accomplished by means of the organizational surroundings that the participants make themselves part of and the multimodal resources that they have at their disposal, in other words: how people live the organizational surroundings. Our hope is to shed light on future directions in the multimodal analysis of workplace interaction and studies of organization in general, and encourage a further interconnection among scholars from various disciplines.     

Cans and cants: Computational potentials for multimodality with a case study in head position

As the study of embodiment and multimodality in interaction grows in importance, there is a need for novel methodological approaches to understand how multimodal variables pattern together along social and contextual lines, and how they systematically coalesce in communicative meanings. In this work, we propose to adopt computational tools to generate replicable annotations of bodily variables: these can be examined statistically to understand their patterning with other variables across diverse speakers and interactional contexts, and can help organize qualitative analyses of large datasets. We demonstrate the possibilities thereby with a case study in head cant (side‐to‐side tilt of the head) in a dataset of video blogs and laboratory‐collected interactions, computationally extracting cant and prosody from video and audio and analyzing their interactions, looking at gender in particular. We find that head cant indexes an orientation towards the interlocutor and a sense of shared understanding, can serve a ‘bracketing’ function in interaction (for speakers to create parentheticals or asides), and has gendered associations with prosodic markers and interactional discourse particles.     

多模态教育评价模式研究

传统的教育评价只重视语言的功用,忽视了其他非语言模态在教育评价中的积极作用,有其明显的局限性.本文首先对多模态和多模态研究进行了回顾,接着探讨了进行多模态教育评价的必要性,然后以系统功能语言学的理论框架为指导构建了一个进行多模态教育评价的模式,研究在教育评价过程中各种模态形式之间是如何相互协调和相互配合来发挥教育评价的最佳功能.     

BAYESIAN ESTIMATION OF RUIN PROBABILITIES WITH A HETEROGENEOUS AND HEAVY-TAILED INSURANCE CLAIM-SIZE DISTRIBUTION

This paper describes a Bayesian approach to make inference for risk reserve processes with an unknown claim‐size distribution. A flexible model based on mixtures of Erlang distributions is proposed to approximate the special features frequently observed in insurance claim sizes, such as long tails and heterogeneity. A Bayesian density estimation approach for the claim sizes is implemented using reversible jump Markov chain Monte Carlo methods. An advantage of the considered mixture model is that it belongs to the class of phase‐type distributions, and thus explicit evaluations of the ruin probabilities are possible. Furthermore, from a statistical point of view, the parametric structure of the mixtures of the Erlang distribution offers some advantages compared with the whole over‐parametrized family of phase‐type distributions. Given the observed claim arrivals and claim sizes, we show how to estimate the ruin probabilities, as a function of the initial capital, and predictive intervals that give a measure of the uncertainty in the estimations.     

Royce符际互补理论的不足探讨——概念符际互补框架存在的问题与修正

Royce的符际互补理论是在社会符号学及系统功能语言学框架中提出的,用于分析页面图像模态与文字模态在语义层面的互补关系,具有很强的应用性。本文简介了这一理论,并对概念符际互补的分析框架提出了质疑,尝试从系统功能语言学中借用相关的概念来细化这一框架。另外,还指出了这一理论的不足之处,以引发更多的讨论。