试论中国企业经营管理思想的变化

随着市场经济体制的不断发展和逐步完善,我国企业的经营管理思想发生了很大的变化。很多企业注重“以人为本”的经营理念,注重注意力资源和心灵市场的培育,看重企业关系,讲究形象力和品牌成长,这些变化将指引着我国的企业经营管理向着正规化方向发展,使他们逐渐与国际接轨,并且日益变得强大。     

关于政府信用建设的几点思考

在全球化的浪潮下,政府信任危机已成为现代政府公共管理面临的突出问题。要解决这一问题,就要从政府信用的缘起和现状、政府信用缺失的后果以及政府信用建设等方面作一些思考。     

Conditioning effect of prior reputation on perception of corporate giving

Prior corporate reputation, one responsibility of a public relations department, affects public perceptions toward corporate philanthropic messages and ultimately affects public attitudes toward the company. Using an experiment that emulates the sort of news consumption individuals normally undertake, participants inferred corporate charitable giving as a mutually beneficial activity when a company had a good reputation (H1a). Participants inferred corporate charitable giving as a self-interested activity when the company had a bad reputation (H1b). Also, public inference (suspicion) successfully mediated corporate prior reputation on public attitude toward the company (H2). Participants showed positive attitude toward the company when they inferred the company had an altruistic motive for charitable giving (H3a). However, participants showed negative attitude toward the company when they inferred the company had a self-interested motive for charitable giving (H3b).     

教师社会幸福感现状及提升策略--基于全国33590名中小学教师的调查与分析

教师社会幸福感影响教师总体的职业幸福感。为揭示教师社会幸福感的整体状况及其在领导关系、同事关系、师生关系、家校关系、社会声誉等维度上的具体表现,在全国范围内,对东部、中部、西部、东北等4个地区的33590名中小学教师的社会幸福感现状进行问卷调查。调查结果显示:教师社会幸福感总体水平较高,但在性别、地区、教龄等方面存在差异。要进一步增强教师社会幸福感,应着力改善教师与领导关系和师生关系;满足教师的物质需求和发展需求,切实提升教师社会声誉;考虑个体差异,制定具有针对性的教师社会幸福感提升策略;改进教师职前教育和在职教育,提升教师获得社会幸福感的能力。     

关于英雄烈士名誉保护的民法规范的适用研究 ——以民法总则第185条为视角

英雄烈士是民族精神的载体,是中华民族文化自信的重要来源,同时英雄烈士的名誉也关乎社会公共利益,是社会公共 利益的重要组成部分,全社会应有尊重和保护英雄烈士名誉的义务。《民法总则》第185条首次特别强调对英雄烈士名誉的法 律保护。在此基础上,英雄应解释为近代以来为国家、民族和社会利益做出显著成绩和突出贡献并已身故的人员,烈士的认定 依现有的评定标准。应明确界定以歪曲、丑化、诋毁、否定的方式侵害英雄烈士名誉的行为。在英雄烈士近亲属可提起诉讼的 基础上,赋予民政部门和人民检察院起诉的权利。     

Effects of attributed responsibility and response strategies on organizational reputation: A meta-analysis of situational crisis communication theory research

Scholars utilizing situational crisis communication theory (SCCT) mainly examine how attributed responsibility affects organizational reputation and how response strategies matched with the amount of attributed responsibility protect reputation. The findings on these 2 important questions have been mixed. A meta-analysis of 35 investigations from 24 studies published between January 1990 and March 2015 was conducted to explain the mixed findings and reveal average correlations. Attributed responsibility was strongly associated with reputation at –.54, and response strategies were only weakly associated with reputation at .23. Equally important, crisis vignette choice moderated the responsibility-reputation association. Crisis clusters, reputation measurements, sample choice, and crisis vignette choice moderated the match-reputation association. Theoretical, methodological, and practical implications were discussed.     

Examining the interplay of an organization's prior reputation,CEO's visibility,and immediate response to a crisis

In one of only a few crisis communication research studies taking a relational approach, examining the effects of a company's prior reputation in publics’ responses to a given crisis situation, Lyons and Cameron (2004) found that both reputation and response profoundly affected publics’ attitude and behavioral intentions toward an organization involved in a crisis situation, using hypothetical, fictitious organizations and crises. Using actual organizations and crises, our research team designed a 2 (reputation: good vs. bad) × 2 (crisis response: apologetic vs. defensive) × 2 (CEO visibility in immediate crisis response: visible vs. invisible) within-subjects experiment (N = 102) to examine the variances in stakeholders’ attitudes and behavioral intentions toward a company after being exposed to online video that delivered a corporate crisis response. Findings were counter-intuitive: a defensive response to a crisis is as acceptable to crisis stakeholders as an apologetic response if the CEO is visible (or audible) in the response and if the pre-crisis company-stakeholder reputation is positive. Good reputation, defensive crisis response and CEO visibility in immediate response to a crisis resulted in the best stakeholder attitudes and purchase intentions.     

Reflections on a meta-analysis: Crystallizing thinking about SCCT

This article provides my reflections and comments on the meta-analysis of situational crisis communication theory (SCCT) presented in this issue. The meta-analysis helps to crystallize strengths and weaknesses of SCCT and the research generated by the theory. No theory is perfect and every theory has limitations/boundaries. The meta-analysis helps to identify the boundaries for SCCT helping to understand when the theory works and when there are better options for informing crisis communication. By reflecting on the extant research, we can plot the direction for future research utilizing SCCT.     

Reputation spillover effects from grant‐providing institutions

There is a broad academic discussion about the impact of funding grants from a foundation or a government department on individual support intentions toward the nonprofit organization receiving the grant. However, the role of the grant provider's reputation has frequently been overlooked. In this study, we experimentally tested whether there is a reputation spillover effect of a grant‐providing organization. Based on a real‐life example, we asked citizens to rate their willingness to donate to a nonprofit organization, and we experimentally manipulated the available information on funding sources. We test this for both a government department and a foundation as a grant provider. Our results suggest that not the act of receiving a grant, but the citizens' awareness about the funding organization—at least in the case of a foundation—has an impact on support intentions. In contrast, for a prominent government department as a grant provider, we did not find support for a reputation spillover effect.     

Good management,sound finances,and social responsibility: Two decades of U.S. corporate insider perspectives on reputation and the bottom line

This research sought to expand practitioner and scholarly understanding of the relationship between corporate reputation and the bottom line. An analysis of 706 firms over a 21-year timeframe revealed three attributes of reputation – management quality, financial soundness, and social responsibility – made consistently positive contributions to several measures of firm financial performance. Perceptions of corporate reputation were gathered exclusively from U.S. executives, directors, and financial analysts, referred to herein as corporate insiders.