传媒大众文化对艺术消费心理的影响

大众文化的勃兴是后新时期当代文化的重要表征,这与社会转型、市场运作、传媒的迅猛发展以及大众的消费需求息息相关.大众文化在消费社会中借助电视、电影、报刊、网络等大众传播媒介为大众消费者大批量地制造了世俗化、时尚化的文化产品.大众文化和大众传媒形成"共谋"关系后,对大众艺术消费心理产生了重要影响.

The Impacts of the Media and Popular Culture on the Art-consumption Psychology

The rise of popular culture is an important characteristic of contemporary culture, which is closely related to the social transformation, the operation of the market, the rapid development of the media and the consumer demand of the public as well. Popular culture in the consumer society through television, film, newspaper, network, and other mass media manufacture large quantities of the secular, fashionable and cultural products for public consumption. The author of this paper provides an analysis on the formation of "conspiracy" relations between popular culture and mass media and their important impacts on the art-consumption psychology.