| 移动互联新媒体与传统媒体之比较 |
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| 引用本文： | 武欣博. 移动互联新媒体与传统媒体之比较[J]. 学术探索, 2012, 0(6): 110-112 |
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| 作者姓名： | 武欣博 |
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| 作者单位： | 湖南师范大学新闻与传播学院,湖南长沙410081 |
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| 摘 要： | 个性化、即时化与低成本的媒体新平台对传统通信与媒体的格局和产业形态产生了前所未有的冲击,报纸销量锐减,报业巨头陷入困境,实体书店乏人问津。本文对移动互联新媒体报纸与传统媒体作了比较,并对对其如何利用、应对作了探讨。
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| 关 键 词： | 移动互联 新媒体 传统媒体 |
A Comparison between New Mobile Internet Media and Traditional Media |
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| WU Xin-bo. A Comparison between New Mobile Internet Media and Traditional Media[J]. Academic Research, 2012, 0(6): 110-112 |
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| Authors: | WU Xin-bo |
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| Affiliation: | WU Xin-bo(School of Journalism and Communication,Hunan Normal University,Changsha,410081,Hunan,China) |
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| Abstract: | The new platform of personalized,real-time and low cost media exerts unprecedented impacts on traditional media and communication pattern so that newspaper sales have dropped,with newspaper magnates got in trouble,and the entity bookstore become unpopular.This article makes a comparison between the new mobile Internet media and traditional media and discusses the ways to cope with the situation. |
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| Keywords: | mobile internet new media traditional media |
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