| 争夺新闻舆论引导主动权主导权的时度效分析 |
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| 引用本文： | 姚其煌.争夺新闻舆论引导主动权主导权的时度效分析[J].福建医科大学学报(社会科学版),2021(6). |
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| 作者姓名： | 姚其煌 |
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| 作者单位： | 福建中医药大学 |
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| 基金项目： | 福建省教育厅2017年中青年教育科研项目“中医药院校大学生‘工匠精神’培育研究”（JAS170194）;福建中医药大学2019年校管课题“习近平治国理政方法论中的中医观研究”（X2019018） |
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| 摘 要： | 舆论向来有反映民意和影响人心向背、聚散的作用。在舆论生态深刻变革的新形势下,各种敌对势力都在同我们争夺新闻舆论阵地,同我们争夺新闻舆论引导的主动权和主导权。舆论、舆情的复杂性前所未有,把握好新闻舆论引导的时度效,对于争夺新闻舆论引导主动权主导权具有重大意义。
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| 关 键 词： | 时度效 新闻舆论引导 主动权主导权 |
| 收稿时间： | 2021/6/11 0:00:00 |
| 修稿时间： | 2021/10/6 0:00:00 |
Time, degree and effect: an analysis perspective of the competition for the leading power of public opinion guidance initiative |
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| Yao-Qihuang.Time, degree and effect: an analysis perspective of the competition for the leading power of public opinion guidance initiative[J].Journal of Fujian Medical University(Social Sciences Edition),2021(6). |
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| Authors: | Yao-Qihuang |
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| Institution: | Fujian University of traditional Chinese medicine |
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| Abstract: | Public opinion has always played a role in reflecting public opinion and influencing people"s will. In the new situation of profound changes in the news public opinion ecology, all kinds of hostile forces are competing with us for the position of news and public opinion, and competing with us for the initiative and dominance of news public opinion guidance. The complexity of news public opinion and news public opinion is unprecedented. It is of great significance to grasp the time effect of news public opinion guidance in order to fight for the initiative of news public opinion guidance. |
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| Keywords: | Time degree and effect Guidance of public opinion Initiative dominant power |
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