| Abstract: | Summary Microcomputer information systems arc a popular and effective tool in political elections. The problems posed by elections to designers and developers are unique, due to their short duration and crisis-oriented atmosphere. Formal systems methodologies become more rather than less intense in such an environment. The Jesse Jackson campaign in the 1988 New York State Presidential primary is examined for lessons in systems design methodology. Voter targeting is identified as a key automation area, and particular targeting techniques are discussed. |
