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电视大众文化释义
引用本文:隋岩.电视大众文化释义[J].清华大学学报(哲学社会科学版),2003(6).
作者姓名:隋岩
作者单位:国际关系学院管理系 北京
摘    要:当代中国的大众文化虽然具有明显的大众性,却与延安文艺以来的“大众文艺”大相径庭,既不是大众的文化,也不是文化的大众化,而是与西方“文化工业”同质的商业文化。电视大众文化正是这种商业文化与大众传媒、技术传播共同制造的“神话”。

关 键 词:大众文化  电视又化  电视大众文化

TV Mass Culture: Transmutation from High Culture to Mass Culture
SUI Yan.TV Mass Culture: Transmutation from High Culture to Mass Culture[J].Journal of Tsinghua University(Philosophy and Social Sciences),2003(6).
Authors:SUI Yan
Abstract:Accompanying the advent of market economy, Chinese mass culture has been brought to stage. It satisfies people's needs on different levels to a certain extent, therefore, it is endowed with the nature of popularity. However, it is worth noting this culture is not culture of the people for the people or culture popularization. Neither is it the popularized literature nor 'literature of the people' advocated in Yan'an period. It is a commercial culture homogenous with the western cultural industry. The mass culture in the TV play is exactly the fairy tale worked out by this commercial culture together with mass media and technology spread, which transmutes the traditional TV art into one kind of mass culture.
Keywords:mass culture  TV culture  TV mass culture
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