| 协调产品战略关系的企业兼并研究 |
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| 引用本文： | 化冰,张地生,陈宏民. 协调产品战略关系的企业兼并研究[J]. 中国管理科学, 2003, 11(4): 37-40 |
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| 作者姓名： | 化冰 张地生 陈宏民 |
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| 作者单位： | 1. 上海交通大学管理学院 上海 200030;2. 南方证券研究所 深圳 518000 |
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| 基金项目： | 国家教委优秀青年教师资助项目 |
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| 摘 要： | 本文在产品战略关系内生的基础上,研究了企业兼并所产生的社会效应;通过一个四企业在两市场上竞争模型对企业为获得产品协同的兼并动机进行了分析,结果表明:在本文的假设条件下,当企业兼并存在产品协同效应时,普遍存在兼并动机。
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| 关 键 词： | 产品协同 兼并 博弈论 |
| 文章编号： | 1003-207(2003)04-0037-04 |
| 收稿时间： | 2002-04-01; |
| 修稿时间： | 2002-04-01 |
Study on Enterprise Merge for Harmonizing Product Strategic Relation |
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| HUA Bing,ZHANG Di-sheng,CHEN Hong-min. Study on Enterprise Merge for Harmonizing Product Strategic Relation[J]. Chinese Journal of Management Science, 2003, 11(4): 37-40 |
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| Authors: | HUA Bing ZHANG Di-sheng CHEN Hong-min |
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| Affiliation: | 1. Management School, Shanghai Jiaotong University, Shanghai 200030, China;2. Southern Security Institute, Shen zhen 518000, China |
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| Abstract: | Based on the endogenous product strategic relation,this paper studies the social effect brought about by enterprise merge.Through a model with four enterprises competing in two markets,this paper analyzes the enterprises’ motive to merge so as to achieve product cooperation.The results show that under the assumption of this paper,when the enterprises’ merge has product cooperation effect,generally speaking,enterprises have the motive to merge. |
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| Keywords: | product cooperation merge game theory |
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