| 试论图书馆的读者忠诚战略 |
| |
| 引用本文： | 徐大叶. 试论图书馆的读者忠诚战略[J]. 辽宁医学院学报(社会科学版), 2008, 6(1): 114-116 |
| |
| 作者姓名： | 徐大叶 |
| |
| 作者单位： | 渤海大学 辽宁锦州121013 |
| |
| 摘 要： | 在网络以及市场经济的冲击下，图书馆面临困境，应主动实施读者忠诚战略。试从形象、服务、读者三方面阐明如何实施读者忠诚战略。
|
| 关 键 词： | 读者忠诚战略 图书馆 服务 |
Discussion About the Library Reader's Loyal Strategy |
| |
| Xu Daye. Discussion About the Library Reader's Loyal Strategy[J]. Journal of Liaoning Medical College:Social Science Edition, 2008, 6(1): 114-116 |
| |
| Authors: | Xu Daye |
| |
| Affiliation: | Xu Daye ( Bohai Unversity, Jinzhou Liaoning, 121013) |
| |
| Abstract: | Upon network and marketable economic impact,library should carry out reader loyal stratagy on its own initiative.The thesis tries to illustrate how to carry out reader loyal stratagy from figure,service and reader. |
| |
| Keywords: | reader loyal strategy library service |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
