| 赵铁路:中国地产营销跨界 |
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| 引用本文： | 泓舫,伟业. 赵铁路:中国地产营销跨界[J]. 新华航空, 2010, 0(4) |
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| 作者姓名： | 泓舫 伟业 |
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| 摘 要： | 现代社会的发展趋势,往往呈现两极化。一者,是专业分工越来越细,各个领域都因了分工更趋精细化;另一者,则是行业领域界限的模糊性,使跨界、借势、融合成为可能。
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| 关 键 词： | 现代社会 专业分工 发展趋势 房地产项目 跨界 房地产营销 模糊性 房地产业 广场 铁路 |
Marketing of China Estate Crosses Bounds |
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| Abstract: | The development of modern society demonstrates the trend of polarization.On the one hand, professional divisions become increasingly fine,and each field is inclined to make finer labor divisions.On the other hand,the bounds of different industries and fields become ambiguous, which makes it possible to cross field boundaries,seize development chances and do integration. |
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