快递业价值创造模式研究

互联网与快递业融合发展,推动了快递业价值创造模式持续变革。分析当前快递业三种价值创造模式,应用供需网(SDN)理论,提出快递业SDN价值创造模式。研究表明,快递业SDN价值创造模式相较于当前模式,其动态稳定的合作方式和淘汰机制创造了动态价值,完全开放的合作对象与网络平台创造了开放价值,多功能的组织形式和业务内容创造了共享价值。SDN模式以动态网络组织方式完成多样化快递业务需求,实现了物流效率的提升和服务水平的提高,是快递业未来价值创造模式可能选择。

An Analysis on the Value Creation Model of Express Delivery Industry

The integrated development of Internet and express delivery industry has promoted the continuous reform of value creation model of express delivery industry.This paper summarizes and analyzes three value creation modes of express delivery industry,and puts forward the SDN value creation mode of express delivery industry by applying the theory of supply and demand network(SDN).Research shows that compared with the current mode,SDN value creation mode in express delivery industry can,create dynamic value with its dynamic and stable cooperation mode and elimination mechanism,create open value by being completely open for cooperation objects and network platform,and create shared value with multi-functional organizational form and business coverage.SDN mode meets diversified express business requirements by means of dynamic network organization,improves logistics efficiency and service level,and is a possible choice for future value creation mode of express delivery industry.