| 从体育经济学角度探讨武术散打运动发展的前景 |
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| 引用本文： | 洪启琛.从体育经济学角度探讨武术散打运动发展的前景[J].三峡大学学报(人文社会科学版),2007(Z1). |
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| 作者姓名： | 洪启琛 |
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| 作者单位： | 福建建材工业学校体育系 福建福州350001 |
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| 摘 要： | 散打运动作为中华传统武术的精髓,以其特有的搏击技巧,在目前空前规模发展的我国武术活动及世界武术活动中,起着举足轻重的作用,是现代体育产业化进程中的一支令人注目的生力军。然而,因其固有的特点以及传统体制的制约,使散打运动未能得到长足发展。由此,论述散打运动产业走向及对策,指出散打运动产业化、商业化、市场化是散打运动发展的必由之路。
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| 关 键 词： | 武术散打 体育经济学 产业化 商业化 体育消费 运动产业 |
Future Development of Sanshou in Terms of Physical Education Economy |
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| HONG Qi-chen.Future Development of Sanshou in Terms of Physical Education Economy[J].Journal of China Three Gorges University(Humanities & Social Sciences),2007(Z1). |
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| Authors: | HONG Qi-chen |
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| Abstract: | Sanshou sports as the kernel of Chinese traditional martial art with its special attack technique hold the balance in the martial art sports both at home and abroad,which is a compelling corps in the industrialized course in modern times.However,as its connatural traits as well as its traditional system limited,Sanshou can not gain quiet great progress.This text discourse upon what is the Sanshou sports making for and its countermeasure.And point out that it is the only way that Sanshou sports will be industrialized,commercialized and marketlized. |
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| Keywords: | Sanshou sports industry service market |
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