| 略论交际中的性别定型 |
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| 引用本文： | 延辉,李小华.略论交际中的性别定型[J].延安大学学报(社会科学版),2008,30(3):108-111. |
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| 作者姓名： | 延辉 李小华 |
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| 作者单位： | 青岛科技大学外国语学院,山东青岛,266061 |
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| 摘 要： | 作为社会成员的各性别主体往往按照所属文化群体的价值观念、伦理道德规范行事，这些观念和规范造就了他们的社会性别特征和社会交往关系。三个因素即社会化、大众传媒和从众效应对性别定型起着重要作用。性别定型观念使得人们忽略了性别个体之间的差异，产生消极作用。只有客观理解性别定型，才能在交际活动中超越，陆别定型，促进全世聚性别平等。
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| 关 键 词： | 性别定型 社会性别 大众传媒 从众效应 |
A Brief Analysis of Sex Stereotypes in Communication |
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| YAN Hui,LI Xiao-hua.A Brief Analysis of Sex Stereotypes in Communication[J].Journal of Yan'an University (Social Science Edition),2008,30(3):108-111. |
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| Authors: | YAN Hui LI Xiao-hua |
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| Institution: | YAN Hui, LI Xiao- hua ( School of Foreign Languages, Qingdao University of Science and Technology, Qingdao, Shandong 266061 ) |
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| Abstract: | With a brief analysis of sex stereotype and its negative effects, this article explores its three causes ： socialization, mass media and conformity effect, emphasizing both the negative and positive roles of mass media. Hopefully this article will be of some help to understanding and surpassing sex stereotypes in intercultural communication events. |
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| Keywords: | sex stereotype gender mass media conformity effect |
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