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河南文化旅游资源对外传播研究
引用本文:王晓卉.河南文化旅游资源对外传播研究[J].华北水利水电学院学报(社会科学版),2013,29(1):107-110.
作者姓名:王晓卉
作者单位:郑州航空工业管理学院外语系,河南郑州,450015
摘    要:河南是中华文明的重要发祥地,文化旅游资源非常丰富。然而,其对外传播的规模和速度还有待于进一步拓展。对此,我们应该从三个方面来加强:一是转变传统观念、借力现代手段;二是培养专门人才,实现通力合作;三是改善旅游环境,加强对外传播。观念的转变能够带来利好政策和策略,专门人才的培养和完善旅游环境为对外传播提供条件和保障。这样河南文化旅游才能又快又好地发展,助力中原经济区建设。

关 键 词:河南  文化旅游资源  对外传播

Study on the Foreign Spread of Henan Cultural Tourism Resources
WANG Xiao-hui.Study on the Foreign Spread of Henan Cultural Tourism Resources[J].Journal of North China Institute of Water Conservancy and Hydroelectric Power(Social Sciences Edition),2013,29(1):107-110.
Authors:WANG Xiao-hui
Institution:WANG Xiao-hui(Foreign Languages Department,Zhengzhou Institute of Aeronautical Industry Management,Zhengzhou 450015,China)
Abstract:Henan Province is an important birthplace of Chinese ancient civilization with lots of cultural tourism resources.However,its scale and speed of foreign spread needs deeper development.Hence,there are three main aspects to accelerate its speed:1.to transform traditional concept and make use of modern means;2.to cultivate professionals and cooperate closely;3.to improve tourism environment and enhance foreign spread.The change in concept can bring about good policies and strategies,and more talents in different fields and better environment provide conditions and guarantee for making our cultural tourism resources worldwide famous.In this way,we can make our cultural tourism proceed better and rapidly so as to contribute to the construction of Central China Economic Zone.
Keywords:Henan  cultural tourism resources  foreign spread
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