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运输服务业中基于期权的存量控制方法研究
引用本文:杨清清,陈浩凯.运输服务业中基于期权的存量控制方法研究[J].长沙理工大学学报(社会科学版),2010,25(5).
作者姓名:杨清清  陈浩凯
作者单位:国防科学技术大学,信息系统与管理学院,湖南,长沙,410073;长沙理工大学,期刊中心,湖南,长沙,410076
摘    要:将期权思想引入运输服务业的存量控制策略中,构建了基于期权的存量控制模型,应用买入期权召回已售出的产品,而卖出期权则被用来在最后销售阶段出售低价产品,并通过算例对模型进行了验证.该基于期权的存量控制方法的灵活性,不但减少了超售赔偿成本、忠诚度成本,降低了空座率,并且提高了当需求足够多时服务支付意愿高的顾客的可能性,从而能较大程度地提高运输服务企业的总收益.

关 键 词:收益管理  运输服务业  期权  存量控制

An Inventory Control Model for Transport Service Industry Based on Options
YANG Qing-qing,CHEN Hao-kai.An Inventory Control Model for Transport Service Industry Based on Options[J].Journal of Changsha University of Science & Technology,2010,25(5).
Authors:YANG Qing-qing  CHEN Hao-kai
Institution:YANG Qing-qing1,CHEN Hao-kai2(1.School of Information System and Management,National University of Defense Technology,Changsha Hunan,410073,China,2.Journal Editorial Center,Changsha University ofScience and Technology,410076,China)
Abstract:This paper investigates the potential of using the financial options as a means of managing the sales in transport service product booking process.We proposed an inventory control model for transport service industry,in which the options approach is considered.Call options are used to recall the products already sold,whereas put options are exercised to sell low-fare products in the last booking period whichever is favorable to the transport service.The simple numerical experiment proved the model.The flexi...
Keywords:Revenue Management  Transport Service Industry  Option  Inventory Control  
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