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新传媒 新素养:媒体素养教育的变与不变
引用本文:林承宇.新传媒 新素养:媒体素养教育的变与不变[J].武汉理工大学学报(社会科学版),2011,24(1):77-81.
作者姓名:林承宇
作者单位:逢甲大学通识教育中心,台湾,台中
摘    要:随着传播媒体日新月异的发展,媒体与阅听人二者已不像过去仅仅是"上对下"的产制-接收者关系,而是以一种打破单一产制者或单一接收者的多面向方式存在于当前的媒体环境当中。媒体素养教育面对当前的传播现实,所应持有的"变"自然是发生在媒体近用的方式中;而"不变"的仍是媒体素养所强调的阅听人具有发声能力,以期媒体作为公共领域中实现公民权利的一种方式,并能促进社会公平正义的实现。

关 键 词:新传媒  新素养  媒体素养  媒体素养教育  媒体近用

New Media, New Literacy: the Change and Uniformity of Media Literacy Education
LIN Cheng-yu.New Media, New Literacy: the Change and Uniformity of Media Literacy Education[J].Journal of Wuhan University of Technology(Social Science Edition),2011,24(1):77-81.
Authors:LIN Cheng-yu
Institution:LIN Cheng-yu(Center for General Education,Feng Chia University,Taichung,Taiwan)
Abstract:Media today has greater been changing with each passing day.The relationship between media and audience is not only up-down or producer-receiver as before,which is being in various and diverse connection in our media environment.To face the reality of media,what media literacy education should be changed is the ways for media access by audience.What should be emphasized and kept are still the traditional concepts of media literacy education as media citizenship for audience.
Keywords:new media  new literacy  media literacy  media literacy education  media access  
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