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知识产权战略实施绩效模糊综合评价模型之构建
引用本文:王肃.知识产权战略实施绩效模糊综合评价模型之构建[J].华中农业大学学报(社会科学版),2011(5):107-110.
作者姓名:王肃
作者单位:中原工学院 知识产权研究中心,河南 郑州 450007
基金项目:国家知识产权局资助项目“区域经济与知识产权促进工程”(GZX2010013)。
摘    要:对知识产权战略实施绩效进行科学合理的评价是知识产权战略管理的一个重要环节。知识产权战略实施绩效具有多维度性、综合性和模糊性的特点,使得模糊综合评价模型应运而生。通过构建模糊综合评价模型,来评价知识产权战略实施的绩效,可以使知识产权战略绩效评价的过程与结果更加趋向实际,并具有科学性、可操作性和很高的可靠性。通过知识产权实施绩效的评价,能为各有关部门的知识产权战略管理,提供重要的决策依据。

关 键 词:知识产权战略  实施绩效评价  模糊综合评价模型  评价指标集合  定性与定量评价结合

A Study on Construction of Fuzzy Comprehensive Evaluation Model Based on Performance of Intellectual Property Strategy
WANG Su.A Study on Construction of Fuzzy Comprehensive Evaluation Model Based on Performance of Intellectual Property Strategy[J].Journal of Huazhong Agricultural University(Social Sciences Edition),2011(5):107-110.
Authors:WANG Su
Institution:WANG Su(The Research Center on Intellectual Property,Zhongyuan University of Technology,Zhengzhou,Henan,450007)
Abstract:The assessment in implementing intellectual property strategy is an important linkage of intellectual property strategic management. The performance of intellectual property strategy has such features as multi-dimension,comprehension and fuzziness, which leads to the emergence of fuzzy comprehensive evaluation model at a historic moment. Based on the construction of fuzzy comprehensive assessement model, this paper tries to assess the performance of intellectual property strategy, which tends to the real-world situation and has possessed the features of scientificity, reliability and operability. The performance evaluation of intellectual property strategy is to provide the decision-making basis of strategic management in intellectual property for relevant departments.
Keywords:intellectual property strategy  performance evaluation  fuzzy comprehensive evaluation model  assessment indicators system  combination between qualitative and quantitative assessment  
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