| 传统出版与网络出版的优势互补探析 |
| |
| 引用本文： | 毕华.传统出版与网络出版的优势互补探析[J].盐城工学院学报(社会科学版),2009,22(4):90-92. |
| |
| 作者姓名： | 毕华 |
| |
| 作者单位： | 盐城工学院,图书馆,江苏,盐城,224051 |
| |
| 摘 要： | 从阐述网络出版的概念入手,分析网络出版的明显优势,认为传统出版应该充分把握这一新的出版形态,实现两者在出版内容、出版形式和营销机制上的优势互补,共同开拓出版业的新空间。
|
| 关 键 词： | 网络出版 传统出版 优势互补 |
A Research on the Complement Between Traditional Publishing and Web Publishing |
| |
| BI Hua.A Research on the Complement Between Traditional Publishing and Web Publishing[J].Journal of Yancheng Institute of Technology,2009,22(4):90-92. |
| |
| Authors: | BI Hua |
| |
| Institution: | BI Hua (Library of Yaneheng Institute of Technology, Jiangsu Yancheng 224051, China) |
| |
| Abstract: | The paper firstly elaborated the concept of web publishing, and analyzed the obvious advantages of web publishing. The author pointed out that traditional publishing should take full advantage of this new form of publishing to achieve the complement in the content of this publication, publication format and marketing mechanisms, and then opened up the new publishing industry space together. |
| |
| Keywords: | web publishing traditional publishing complement |
| 本文献已被 维普 万方数据 等数据库收录！ |
| 点击此处可从《盐城工学院学报(社会科学版)》浏览原始摘要信息 |
| 点击此处可从《盐城工学院学报(社会科学版)》下载免费的PDF全文 |
|
