首页 | 本学科首页   官方微博 | 高级检索  
     

代工模式下的竞争优先权与企业绩效关系研究
引用本文:程发新,黄玉娟,梅强. 代工模式下的竞争优先权与企业绩效关系研究[J]. 管理学报, 2012, 0(1): 45-49
作者姓名:程发新  黄玉娟  梅强
作者单位:江苏大学管理学院
基金项目:国家自然科学基金资助项目(70773051);中国博士后科学基金资助项目(20080431068)
摘    要:
根据对江苏省135家中小工业企业的调研,将代工模式下的竞争优先权划分为成本、质量、交货和柔性,企业绩效划分为财务绩效和非财务绩效,利用因子分析探索了竞争优先权与企业绩效之间的相关关系。结果表明,质量、交货和柔性对财务绩效和非财务绩效都有显著的正向影响,其中交货影响最大,但成本对企业绩效没有影响。这为中小工业企业选择竞争要素提供了决策依据。

关 键 词:制造战略  竞争优先权  企业绩效  代工模式

Relationship between Competitive Priorities and Performance Based on OEM Mode
G Faxin,G Yujuan,EI Qiang. Relationship between Competitive Priorities and Performance Based on OEM Mode[J]. Chinese JOurnal of Management, 2012, 0(1): 45-49
Authors:G Faxin  G Yujuan  EI Qiang
Affiliation:(Jiangsu University,Zhenjiang,Jiangsu,China)
Abstract:
Based on the sample of 135 small and medium-sized industrial enterprises of Jiangsu Province,competitive priorities are divided into cost,quality,delivery and flexibility,and firm performance is divided into financial and non-financial performance in OEM mode,and then this paper explores the relationship among competitive priorities and performance in OEM mode by using factor analysis.The results show that quality,delivery and flexibility all have a significantly positive effect on financial and non-financial performance;however,cost has no effect on performance.Therefore,it provides references for small and medium-sized industrial enterprises when they make decisions to choose appropriate competitive priorities.
Keywords:manufacturing strategy  competitive priorities  firm performance  OEM mode
本文献已被 CNKI 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号