造假与打假的经济学分析

“造假”是为非法获利而冒险 ,要有效打假 ,至少应从以下几方面着手 :一要加重对造假者的惩罚 ,以提高其期望成本 ,通过使造假的期望效用小于合法谋利的效用来制止其造假 ;二要将对造假行为的惩罚准确地落实到个人 ,防止出现造假者的收益与风险成本不对称的现象 ;三要设计地方政府的管理与打假激励相容的机制 ,以杜绝地方保护

Economic Analysis on Counterfeit and Anti-counterfeit

Counterfeit,a risk of illegal interests,should be cracked down at least by the following coercive methods:first,severe punishment to be imposed on offenders to increase their expected cost and make the expected utility more lessened than the legal gainings so as to curb counterfeit production;secondly,to impose punishment exactly on the very offending individuals to prevent unsymmetrical results in the offender's illegal interests and the corresponding risk costs;thirdly,to design and establish necessary mechanism incentively compatible with the administration of local governments and anti-counterfeit endeavor in order to eliminate possible local protectionism.