| Abstract: | This essay looks at some examples of ways that certain pre-existing imaginary forms of ‘selfhood’ have been culturally mapped onto historically pivotal moments in the Internet’s development. It focuses less on how technologies have shaped culture than on the reverse: on certain ways that culture has shaped society’s embrace of the Internet. What the Internet is and will come to be, the essay suggests, is partly a matter of who we expect to be when we sit down to use it. Specifically, it looks at two key examples of ways that certain pre-existing imaginary forms of selfhood – ways of understanding oneself as a self – have been culturally mapped onto historically pivotal moments in the Internet’s development: the initial explosion of the Internet in the early 1990s and its supporting ethos exemplified by Wired magazine, and the Open Source Movement in the late 1990s. The essay suggests that significant parts of the culture of computing have been not only individualist, but also composed of two distinct if intertwined strands of individualism, romantic and utilitarian, and that their difference has political significance. Like its ancestor, the 1960s counterculture, the case of the computer culture suggests that romantic individualism stands in a tangential relation to capitalist property relations (and the utilitarian ‘I’ they imply), sometimes working in concert with markets and privatization, as was the case in the early 1990s, and sometimes working to call them into question, as was the case towards the end of the 1990s. |
