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金融危机背景下中国航运企业SWOT分析
引用本文:刘振峰,陈燕,刘阁,童菁菁.金融危机背景下中国航运企业SWOT分析[J].大连海事大学学报(社会科学版),2009,8(6):38-41.
作者姓名:刘振峰  陈燕  刘阁  童菁菁
作者单位:大连海事大学,交通运输管理学院,辽宁,大连,116026
基金项目:高等学校博士学科点专项科研基金资助项目 
摘    要:世界金融危机对全球金融体系及实体经济造成重创,航运业更是本轮危机的重灾区。运用SWOT的战略管理分析方法,针对中国航运企业现阶段所面临的内外部环境,提出影响航运企业战略选择的重要影响因素并进行定性分析,据以得出航运企业战略选择方案。

关 键 词:金融危机  航运企业  SWOT分析  战略选择

SWOT analysis of China's shipping enterprises under background of financial crisis
LIU Zhen-feng,CHEN Yan,LIU Ge,TONG Jing-jing.SWOT analysis of China's shipping enterprises under background of financial crisis[J].Journal of Dalian Maritime University:Social Science Edition,2009,8(6):38-41.
Authors:LIU Zhen-feng  CHEN Yan  LIU Ge  TONG Jing-jing
Institution:LIU Zhen-feng,CHEN Yan,LIU Ge,TONG Jing-jing(College of Transportation Management,Dalian Maritime Univ.,Dalian 116026,China)
Abstract:The world's financial crisis has inflicted heavy losses on global financial system as well as its entity economy.And the shipping industry is the first to be affected by this crisis.According to the internal and external environment faced by the shipping enterprises in China presently,several influential factors which have important influence on the strategic choice of shipping enterprises has been proposed and qualitative analysis has been done on these factors in this paper by applying strategic managemen...
Keywords:financial crisis  shipping enterprises  SWOT analysis  strategy choice  
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