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企业慈善——新时期我国企业与社会的双赢选择
引用本文:陈五洲,陈方.企业慈善——新时期我国企业与社会的双赢选择[J].湖南工程学院学报(社会科学版),2006,16(3):25-28.
作者姓名:陈五洲  陈方
作者单位:1. 沈阳师范大学,社会学系,辽宁,沈阳,110034
2. 沈阳师范大学,马列德育教研部,辽宁,沈阳,110034
摘    要:企业慈善是企业与社会的双赢选择。企业慈善可促进慈善事业的发展,达到整合社区资源、促进社区发展的目的,在更为广阔的社会系统中表达一种“关爱与和谐”的理想与信念。同时,企业慈善有利于提升企业自身形象,增进企业内部凝聚力,培养优秀的企业文化。当前我国企业慈善的发展现状不容乐观。我国企业应该大力参与慈善事业,开创社会主义和谐社会下企业与社会的双赢局面。

关 键 词:企业  社会  企业慈善  双赢
文章编号:1671-1181(2006)03-0025-04
修稿时间:2006年2月8日

Enterprise Charity: Win-win Choice Between Enterprise and Society in the New Period
CHEN Wu-zhou,CHEN Fang.Enterprise Charity: Win-win Choice Between Enterprise and Society in the New Period[J].Journal of Hunan Institute of Engineering(Social Science Edition),2006,16(3):25-28.
Authors:CHEN Wu-zhou  CHEN Fang
Abstract:Enterprise charity is the win-win choice between enterprise and society.It can promote the development of philanthropy,achieve the aims which are the conformity of community resources and the promotion of the community,and express the ideal and faith of "love and harmony" in the broader social system.At the same time,enterprise charity is propitious to advance the image of the enterprise, enhance its interior cohesive force and foster the excellent culture of the enterprise.The development of enterprise charity is not ideal in China present,so we should participate in the philanthropy vigorously to open a win-win prospect between enterprise and society in the socialistic harmonious society.
Keywords:enterprise  society  enterprise charity  win-win
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