彝族服饰市场现状与发展探讨

彝族服饰产业的生存和发展与其市场有密切的关系,要创办和发展彝族服饰产业就必须研究彝族服饰的市场,了解和把握彝族服饰市场。目前,彝族服饰市场没有形成规模,不活跃。应抓住西部大开发的机遇,以彝族服饰产业自身的改革发展,并结合民族文化旅游,采取多种措施开辟市场、扩大市场、巩固市场,从而为彝族服饰文化产业的生存与发展提供市场的保证。

On Current Situation and Development of Yi Dress Market

The existence and development of Yi dress industry have close relations with its market.In order to establish and develop Yi dress industry,we must study Yi dress market.At present,Yi dress market is not at its top.So we should make use of the opportunity of the development of western regions.With Yi dress industry's own reform and development,we should take the advantage of cultural tourison and many kinds of measures to open up the market,expand the market,consolidate the market,thus offer the assurance of the market for survival and development of Yi dress cultural industry.