中国—东盟自由贸易区背景下海南旅游业的发展研究——基于东盟客源市场的分析

随着中国—东盟自由贸易区的全面启动,并且明确了将旅游业作为重点发展领域,海南如何抓住此契机发展旅游业成为非常重要的问题。因此,基于东盟客源市场的分析,实证研究了自由贸易区背景下东盟客源市场对海南旅游业发展的影响。实证分析结果表明:东盟游客消费量与海南旅游收入之间具有长期稳定的均衡关系,且东盟客源市场发展对海南旅游收入增长具有促进作用,这种作用不断增强。基于此,应加强海南与东盟之间旅游的合作;发展东盟客源市场,才能更好地推动海南旅游业的发展。

The Development of Hainan Tourism in the Context of China-ASEAN Free Trade Area---Based on the Association of Southeast Asian Nations Tourism Market

With the start of China-ASEAN Free Trade Area （CAFTA）,it has been decided that tourism will be one of the most important areas to develop.Therefore,it becomes more and more important how to seize this opportunity to expand the tourism industry in Hainan.The significant impact of ASEAN market on the tourism in Hainan is studied.By analyzing the real world data,it has been shown that there is a long-term stable relationship between the consumption of the visiting tourists from ASEAN and the revenue from tourism industry in Hainan.And the increase in the number of tourists from ASEAN has a significant and continuous increasing impact on the revenue from tourism in Hainan.Based on this,it should strengthen the cooperation of the tourism industry between Hainan and ASEAN and develop the ASEAN tourism market,which will promote the development of Hainan tourism.