| 基于模因论构建商务英语信函的写作模式 |
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| 引用本文： | 白瑞.基于模因论构建商务英语信函的写作模式[J].山西农业大学学报(社会科学版),2014(6):624-628. |
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| 作者姓名： | 白瑞 |
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| 作者单位： | 中北大学人文社会科学学院,山西太原030051 |
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| 基金项目： | 中北大学哲学社会科学研究经费资助课题（2011Y016）;中北大学高等教育教学改革研究项目（201309） |
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| 摘 要： | 模因是通过模仿而得到传播的文化进化的基本单位。语言中的模因是在语用中通过模仿而传播的任何语言单位。通过介绍模因论的基本概念,将语言模因论引入到商务英语信函写作中。在分析商务英语信函中模因传播的基础上,提出了以模因论为依据的商务信函写作模式。
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| 关 键 词： | 模因 语言模因 商务英语信函 写作 |
Construct a Writing Model of English Business Correspondence Based on Memetics |
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| BAI Rui.Construct a Writing Model of English Business Correspondence Based on Memetics[J].Journal of Shanxi Agricultural University:Social Science Edition,2014(6):624-628. |
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| Authors: | BAI Rui |
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| Institution: | BAI Rui (School of Humanities＇ and Social Sciences, North University of China, Taiyuan Shanxi 030051, China) |
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| Abstract: | Meme is a unit of cultural transmission or a unit of imitation. Memes in language refer to any language units in the language use only if they are transmitted through replication. The paper explores basic concepts of memetics and introduces it into English business correspondence writing. After analyzing the replication and transmission of memes in English business correspondence, the paper tries to put forward a model of English business correspondence writing. |
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| Keywords: | Meme Memes in language English business correspondence Writing |
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