| 个人特征因素与企业社会责任取向关系研究——基于国企员工和大学本科生样本分析 |
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| 引用本文： | 陈汉辉.个人特征因素与企业社会责任取向关系研究——基于国企员工和大学本科生样本分析[J].西安建筑科技大学学报(社会科学版),2011,30(2):23-28. |
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| 作者姓名： | 陈汉辉 |
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| 作者单位： | 苏州大学,江苏,苏州,215021 |
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| 基金项目： | 江苏省2009年度普通高校研究生科研创新计划课题 |
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| 摘 要： | 依据Carroll（2000）观点，企业管理者的社会责任取向，可以被视为企业社会绩效的指示器。人们的价值观念会影响他们对社会责任的看法与取向，同时又受到个人特征因素的影响。在国内较少关于企业社会责任取向（CSRO）实证研究的背景下，基于313份国有企业员工和大学本科生样本数据，实证分析了个人特征中性别和道德水平二个因素对企业社会责任取向的影响，结果发现：男性与女性在社会责任取向上并不存在显著差异，女性相比男性略微看重慈善责任；道德水平差异的影响较显著，道德水平较高者更加看重法律责任，而更不看重慈善责任。从文化教育、个人背景等方面对结论进行合理解释。
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| 关 键 词： | 企业社会责任取向 性别 道德水平 |
The Relationship between Personal Characteristics and CST Orientation——An empirical analysis based on the samples of state-owned enterprise employees and undergraduates |
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| CHEN Han-hui.The Relationship between Personal Characteristics and CST Orientation——An empirical analysis based on the samples of state-owned enterprise employees and undergraduates[J].Journal of Xi'an University of Architecture & Technology(Social Science Edition),2011,30(2):23-28. |
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| Authors: | CHEN Han-hui |
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| Institution: | CHEN Han-hui(Soochow University,Soochow 215021,China) |
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| Abstract: | According to Carroll(2000),CSR(corporate social responsibility) orientation of managers can be viewed as an indicator of the corporate social performance,for it is affected by their values and personal characters.Given that there are few empirical researches on CSR orientation in China,the paper empirically analyzes the effect of such personal characteristics as the gender and the moral standard on CST orientation with 313 samples involving state-owned enterprise employees and undergraduates.It has been fou... |
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| Keywords: | corporate social responsibility orientation gender moral standard |
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