物联网视阈下江苏农村信息服务现状与发展对策

在对苏南、苏中、苏北三个区域进行实地调研的基础上,结合物联网环境下农民信息需求的特征,分析物联网在农村信息服务中发挥的作用以及具体实施过程中的问题。尽管现阶段物联网技术在农村信息服务应用中存在着信息获取成本高、概念普及不足、信息主体的信息素质不高等问题,苏南地区基于物联网的智能农业依然取得了一定的成效。因此,普及物联网概念、提升农民信息素质、将物联网应用渗入整个农业生产环节、开展为农户的个性化定制服务成为了物联网环境下改进农村信息服务模式的对策。

Development strategy of rural information service in Jangsu based on IOT

Based on the field research in southern, central and northern Jiangsu, and combined with the feature of farmers＇ needs for information in the context of IOT, this paper analyzes how IOT can play an active role in the rural information service and the specific resistance in the implementation process. Although at this stage there are some obstacles in the use of lOT, such as high cost to obtain information, lack of popularity of lOT, and the subject of information needing improvement, southern Jiangsu still achieved some success in intelligent agriculture with IOT. Thus, it is suggested to optimize rural information service model by making lOT popular, improving the quality of farmers＇ information, penetrating the entire agricultural production chain with IOT and carrying out individualized information service for farmers.