Integrating forecasting and planning |
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Authors: | Spyros Makridakis Steven Wheelwright |
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Affiliation: | Associate Professor, INSEAD, USA;Assistant Professor, Harvard University Graduate School of Business Administration, USA |
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Abstract: | Specialization inhibits or prohibits interdisciplinary communication among diverse areas. It contributes to segmentation, which becomes a serious problem when several of those areas should depend upon knowledge which exists in other fields. Forecasting and Planning are two such areas, and it is the purpose of this article to show how planning can benefit by the proper utilization of existing knowledge in the field of forecasting. |
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