Abstract: | In this article, new pseudo-Bayes and pseudo-empirical Bayes estimators for estimating the proportion of a potentially sensitive attribute in a survey sampling have been introduced. The proposed estimators are compared with the recent estimator proposed by Odumade and Singh [Efficient use of two decks of cards in randomized response sampling, Comm. Statist. Theory Methods 38 (2009), pp. 439–446] and Warner [Randomized response: A survey technique for eliminating evasive answer bias, J. Amer. Statist. Assoc. 60 (1965), pp. 63–69]. |