铜马非马——中国旅游图形标志“马踏飞燕”新解

"马踏飞燕"是件属于东汉时期的出土文物,现被国家旅游局定为中国旅游图形标志.人们往往从其具体形象上认定它是奔马和飞燕的造型.通过分析其历史背景,揭示出它是汉代崇龙文化的具体表现,也是汉代龙凤文化进入和谐的时代写照.其马不是马,而是马龙;飞燕也不是燕子,而是凤.将"马踏飞燕"作为中国旅游图形标志,既体现了中国旅游文化的深厚底蕴,又寓意着事业的龙马精神.

Copper Horse Not a Horse--New Explanation of Chinese Tourist Graph Sign"Galloping Horse Treading on a Flying Swallow"

"Galloping Horse Treading on a Flying Swallow" is an archaeological find in Donghan Dynastry, which is designated as the Chinese travelling graph sign by the National Travel Agency. People often mistake it as a modelling of a ranning horse and flying swallow. By analyzing the historical background, this article reveals that"Galloping Horse Tready on a Flying Swallow" is a specific expression of dragon worship in Han dynasty, and also a portrayal of the coordinated dragon and phoenix culture in that time.In favt, "Galloping Horse" is not a horse, but a dragon, and the "flying swallow" is not a swallow either, but a phoenix. As a graph sign of Chinese tourism, it embodies not only the profound Chinese tourist culture, but also the spirit of horse and dragon.