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Risk communication in South Korea: Social acceptance of nuclear power plants (NPPs)
Authors:Yosep Song  Daewook Kim  Dongsub Han
Affiliation:1. Industry Policy Team, Korea Creative Content Agency, Seoul, South Korea;2. College of Media and Communication, Texas Tech University, Lubbock, TX 79409, United States;3. Department of Media and Communication, Hanyang University, Seoul, South Korea
Abstract:
The purpose of this study was to examine the effects of perceived efficacy, perceived risk, communication quality, and trust on social acceptance of nuclear power plants (NPPs) in South Korea. The results of this study indicated that perceived efficacy was most strongly related to social acceptance of NPPs. In addition, communication quality and trust mediated relationships among perceived efficacy, perceived risk, and social acceptance of NPPs. These results also provided practical implications for managing risk communication in South Korea.
Keywords:Risk communication in Korea   Perceived efficacy   Perceived risk   Communication quality   Trust   Social acceptance of nuclear power plants
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