全球化过程中的“文化帝国主义”现象的再透视

就“文化帝国主义”这一概念的确切定义在学术界一直有着激烈的争论。文章首先给出了新左派和其他一些学者对文化帝国主义的定义，然后讨论了文化帝国主义的两种重要表现形式：媒介帝国主义和语言帝国主义。文章指出美国文化中的技术和政治因素在全球化过程中激发了一种寻求特殊性、地域性和差异性的现象，也就是全球化过程中文化所体现的异质化特征。在对待外国文化影响时，我们在强调本民族文化独特性的同时，还应反对极端的文化民族主义倾向。

How to Treat the "Cultural Imperialism" in the Process of Globalization

There are always heated discussions in the academic field about the definition of ＂Cultural Imperialism＂. The article first provides definitions of the word given by those new left- wing and other scholars. After that, two important forms of ＂ Cultural Imperialism＂ - media imperialism and linguistic imperialism are discussed. The paper points out that the technological and political elements in American culture lead to the phenomenon of people seeking differences and their identities. Confronted with the influence of foreign cultures, we have to try hard to keep the unique characteristics of our own culture while opposing the tendency of extreme cultural nationalism.