| 从日本防御商标制度看防御商标存在的必要性 |
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| 引用本文： | 杨柳.从日本防御商标制度看防御商标存在的必要性[J].淮海工学院学报(社会科学版),2011,9(4):81-83. |
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| 作者姓名： | 杨柳 |
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| 作者单位： | 苏州大学,王健法学院,江苏,苏州,215006 |
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| 摘 要： | 防御商标能够主动预防他人利用驰名商标的影响力对商标进行淡化等行为,从而保护商标所有人的利益,同时能防止消费者对驰名商标产生混淆、误认或者产生某种联想,也保护了消费者的利益。但由于种种原因,许多国家相继取消了防御商标制度,这也造成了长久以来对于防御商标存废问题的争议。结合日本的防御商标制度来分析防御商标的利弊,以探究防御商标对当下驰名商标特殊保护的意义,并为我国相关制度的建立提供制度和经验的借鉴。
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| 关 键 词： | 商标 防御商标制度 驰名商标 |
The Necessity of Having Defensive Trademark: Referring to Japanese Defensive Trademark System |
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| YANG Liu.The Necessity of Having Defensive Trademark: Referring to Japanese Defensive Trademark System[J].Journal of Huaihai Institute of Technology,2011,9(4):81-83. |
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| Authors: | YANG Liu |
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| Institution: | YANG Liu(Kenneth Wang School of Law,Soochow University,Suzhou 215006,China) |
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| Abstract: | The defensive trademark can actively prevent utilizing the influence of the well-known trademarks to promote other products and protect the holders＇ profits.It can also help the consumers avoid confusing or mistaking different trademarks.However,there has been debate on the maintenance and abolishment of defensive trademarks since some countries canceled the system.Referring to Japanese defensive trademark system,the advantages and disadvantages of defensive trademark are discussed,in order to figure out the way to protect the well-known trademarks and contribute to the establishment of defensive trademark system in China. |
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| Keywords: | trademark defensive trademark system well-known trademarks |
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