| 国际贸易专业课推行双语教学的SWOT分析 |
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| 引用本文： | 陈燕.国际贸易专业课推行双语教学的SWOT分析[J].甘肃联合大学学报(社会科学版),2008,24(3):100-103. |
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| 作者姓名： | 陈燕 |
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| 作者单位： | 广东商学院经贸学院,广东,广州,510320 |
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| 摘 要： | 国际贸易专业推行双语教学是顺应我国高等教育与国际接轨和改革发展和培养国际化高级人才的需要。本文借助营销学的SWOT分析法从内部和外部两个角度对当前国际贸易专业课的双语教学现状进行了分析,并从组织管理、教学方法改革、师资建设和课程设置等方面提出了一些建议。
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| 关 键 词： | 双语教学 国际贸易学 SWOT分析法 |
| 文章编号： | 1672-707X(2008)03-0100-04 |
| 修稿时间： | 2008年2月11日 |
The SWOT Analysis on Bilingual Teaching in the Subject of International Trade |
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| CHEN Yan.The SWOT Analysis on Bilingual Teaching in the Subject of International Trade[J].Journal of Gansu Lianhe University:Social Sciences,2008,24(3):100-103. |
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| Authors: | CHEN Yan |
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| Abstract: | Bilingual teaching in the subject of international trade is the need of our higher education innovation and development and fostering international high-level persons.This article utilizes SWOT analysis to analyze the actuality of our bilingual teaching in the subject of international trade from the inside and outside two angles.It also gives some suggestions from several aspects,such as the organizing and supervising,the reform of teaching methods,the teachers building and the setting of subjects etc. |
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| Keywords: | bilingual teaching international trade subject SWOT analysis method |
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