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基于差别化的聚焦战略
引用本文:章小兵. 基于差别化的聚焦战略[J]. 南京工程学院学报(社会科学版), 2002, 2(3): 40-42
作者姓名:章小兵
作者单位:南京工程学院附属工厂,江苏,南京,210013
摘    要:通过建立在行业分析基础上的竞争战略选择及具体的战略分析 ,确立南京工程学院附属工厂的发展战略 ,以进一步提高中小企业的市场竞争力 ,用战略的思想来管理、发展企业

关 键 词:竞争战略  差别化  聚焦
文章编号:1671-3753(2002)03-0040-03
修稿时间:2002-05-29

Focus Strategy Based on Difference
ZHANG Xiao-bing. Focus Strategy Based on Difference[J]. Journal of Nanjing Institute of Technology:Social Science Edition, 2002, 2(3): 40-42
Authors:ZHANG Xiao-bing
Abstract:The article deals with the selection of competition strategy based on trade analysis and concret strategic analysis, to establish the development strategy of Nanjing Institute of Technology Accessory Factory, with the aim to develop the ability of the market competition of minor enterprises,to manage and develop enterprises with strategic idea.
Keywords:competition strategy  difference  focus  
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