| “注意力经济”对网络企业的挑战及其应对策略 |
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| 引用本文： | 许书杰,周连秋. “注意力经济”对网络企业的挑战及其应对策略[J]. 渤海大学学报(哲学社会科学版), 2003, 25(6): 100-101 |
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| 作者姓名： | 许书杰 周连秋 |
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| 作者单位： | 渤海大学,商学院,辽宁,锦州,121000;渤海大学,商学院,辽宁,锦州,121000 |
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| 摘 要： | 随着网络时代的到来,经济学家们为经济一词赋予了很多新的含义,如注意力经济。本文着重阐述了什么是注意力经济,注意力的特征和注意力经济对网络企业的挑战,以及网络企业面对新的经济形势应采取的应对策略。
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| 关 键 词： | 注意力经济 网络企业 挑战 策略 |
| 文章编号： | 1001-6333(2003)06-0100-02 |
| 修稿时间： | 2003-05-09 |
The Strategies on the Challenges of the Economy Attention Facing Network Enterprises |
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| XU Shujie,ZHOU Lianqiu. The Strategies on the Challenges of the Economy Attention Facing Network Enterprises[J]. Journal of Bohai University:Philosophy and Social Science Edition, 2003, 25(6): 100-101 |
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| Authors: | XU Shujie ZHOU Lianqiu |
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| Abstract: | With the coming of the times of network,the word economy has been given new meanings,one of which,for example,is the Economy of Attention.This article focuses on the Economy Attention,including its definition and its features,and the challenges facing network enterprises and the strategies adopted by those enterprises against the new economic situation. |
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| Keywords: | economy attention network enterprises challenges strategies |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
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