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关于企业营运能力评估基本问题的探讨
引用本文:娄春辉. 关于企业营运能力评估基本问题的探讨[J]. 渤海大学学报(哲学社会科学版), 2003, 25(3): 78-80
作者姓名:娄春辉
作者单位:锦州师范学院,辽宁,锦州,121000
摘    要:随着社会主义市场经济的进一步发展和经济全球化进程的加快 ,企业间的竞争日益加剧。企业要在激烈的国际、国内市场竞争中生存和发展 ,必须有效利用各项经济资源 ,认真做好企业营运能力评估工作 ,不断提高营运能力。文章阐述了企业营运能力的涵义 ,介绍了企业营运能力评估的程序、内容、方法 ,这对加强企业经营管理 ,提高企业的竞争能力 ,促进企业的长远发展具有重要意义。

关 键 词:市场经济  经济全球化  市场竞争  经济资源  企业营运能力  项目投资  评估方法
文章编号:1001-6333(2003)03-0078-03
修稿时间:2002-08-09

An Inquiry into the Evaluation of Business Management Ability
LOU Chunhui. An Inquiry into the Evaluation of Business Management Ability[J]. Journal of Bohai University:Philosophy and Social Science Edition, 2003, 25(3): 78-80
Authors:LOU Chunhui
Abstract:As the socialist market economy and the globalization of the economy are both developing quickly, the competition between enterprises is becoming more and more intense . An enterprise has to make the best of its all economic resources , be good at the evaluation of business management ability and improve its management ability, if the enterprise aims to keep alive and developing .this thesis analyses the meaning of the business management ability and introduces the rules , contents and methods of business management ability ,which will be very significant to the reinforcement of business management, the improvement of enterprises competition ability and the promotion of enterprises further development.
Keywords:market economy  economy globalization  market competition  economic resource  business management ability  project investment  evaluation method  
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