| 企业创新及其战略选择浅谈 |
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| 引用本文： | 涂庆梅.企业创新及其战略选择浅谈[J].长江大学学报(社会科学版),2006,29(4):68-70. |
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| 作者姓名： | 涂庆梅 |
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| 作者单位： | 云南警官学院,侦查系,云南,昆明,650233 |
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| 摘 要： | 创新是企业生存发展的重要保证。根据技术创新及其产品与市场的关系,企业可实施四种基本战略———创新领先战略、创新紧跟战略、成本最小化战略和专门市场化战略。
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| 关 键 词： | 创新 战略 选择 |
| 文章编号： | 1673-1395(2006)04-0068-03 |
| 修稿时间： | 2006年6月20日 |
Discussion on the Innovation of Enterprise and Its Choice of Strategy |
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| TU Qing-mei.Discussion on the Innovation of Enterprise and Its Choice of Strategy[J].Journal of Yangtze University:Social Sciences,2006,29(4):68-70. |
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| Authors: | TU Qing-mei |
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| Abstract: | Innovation is not only a necessity for the developing of the enterprise,but also it is the soul of a nation and a continuous power to make a country prosperous.In the background of implementing innovation as national strategy,several issues such as the how to innovate in the enterprise,how to improve capability of the competition,how to meet the challenge of global market economy are discussed. |
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| Keywords: | innovation strategy choose |
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