| 从大学生网上开店行为看高校创业教育 |
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| 引用本文： | 雷培莉,孟繁荣,蔡晓娜. 从大学生网上开店行为看高校创业教育[J]. 北京化工大学学报(社会科学版), 2010, 0(3): 72-74. DOI: 10.3969/j.issn.1671-6639.2010.03.016 |
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| 作者姓名： | 雷培莉 孟繁荣 蔡晓娜 |
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| 作者单位： | 北京化工大学经济管理学院,北京,100029;北京化工大学经济管理学院,北京,100029;北京化工大学经济管理学院,北京,100029 |
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| 摘 要： | 创业教育在国外越来越普及，并形成创业热潮，而目前，中国大学生创业比例还不到毕业生总数的1％，创业成功率也非常低。本文通过对在校大学生网上开店情况的调查与研究，了解大学生网上开店的现状以及对网上开店的态度等，指出在高等学校开展大学生创业教育的必要性。
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| 关 键 词： | 大学生 网上开店 创业教育 |
On Career Education in Colleges and Universities Based on Online Shops |
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| Lei Peili,Meng Fanrong,Cai Xiaona. On Career Education in Colleges and Universities Based on Online Shops[J]. Journal of Beijing University of Chemical Technology(Social Science Edition), 2010, 0(3): 72-74. DOI: 10.3969/j.issn.1671-6639.2010.03.016 |
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| Authors: | Lei Peili Meng Fanrong Cai Xiaona |
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| Affiliation: | Lei Peili Meng Fanrong Cai Xiaona(College of Economics , Management BUCT,Beijing 100029,China) |
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| Abstract: | Colleges and universities have opened one or more courses about career,and several business colleges and universities have combined in the specialized business network,but the proportion of China’s college starting their career on graduation is less than 1%.The rate of successful business is so low.This paper investigates the undergrad-uate’s online shop,and analyzes the present situation and students’ attitude on online shop(including opening time,capital sources,management variety,and profitability and so on),aiming to put forward the necessity of carrying out the career education in colleges and universities. |
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| Keywords: | university student online shop career education |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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