大众媒体与社会事件生成——两种文化与科学大战的比较视角

两种文化争论与科学大战的比较显示：不同历史情境中，社会事件在生成路径、生成过程、中心问题、生成动力等方面存在明显差异；作为大众媒体传播媒介的语言和文本，对社会事件生成有重要影响。大众媒体刻意制造的社会事件，同样可能具有社会问题的功能。对问题所处领域的判断，是区分学术问题与社会问题或政治问题的关键。如何正确面对互联网时代大众媒体可能引发的新问题，是学术界、大众媒体乃至整个社会当前和今后共同面临的迫切任务。

Mess Media and Social Events Generation:the Compassion between Two Cultures and Science Wars

There are many different factors,such as the way of emergence, the process of generation, the key question and the dynamics,in the comparison between the Two Cultures debate and Science Wars.From the comparison,the characteristic of the language and texts in the mess media has an important influence in the process of social events generating. The key to decide a question is a social question or a political question is to find the fields on which the questions concentrate.It is significant for concerning different areas or fields to find out and work out questions.The intended incident made by mess media may have social functions just like a real social event. How to face the probable questions made by mess media in the internet ear is urgent to the academia,society and mess media in nowadays and future.