新媒体环境下马克思主义意识形态的“边缘化”及对策研究

在新媒体环境下,我国马克思主义意识形态正受到内外部错综复杂因素的合力冲击,新媒体的快速发展给我国的马克思主义意识形态发展提供新契机的同时也带来了严峻的挑战,新媒体聚焦的各种社会问题和现实问题消减着人们的马克思主义信仰,无疑使我国的主流意识形态面临着被边缘化的危险。为此,要确保马克思主义在我国意识形态的指导地位,就必须加强新媒体阵地建设,培养既懂新媒体知识又精通马克思主义理论的复合型宣传人才,构建马克思主义意识形态的新型传播方式。

Marginalization of Marxism Ideology in the New Media Environment and Its Countermeasures

Under the environment of new media,the mainstream ideology in our country is impacted by internal and external perplexing factors.The rapid development of new media provides a new opportunity to the mainstream ideology in our country and also brings grim challenge at the same time.A wide range of social and practical problems which are the focus of the new media have undermined people’s belief in Marxism,so much so that the mainstream ideology in our country is facing the danger of being marginalized.Therefore,we should strengthen the construction of new media in order to ensure the guiding position of Marxism in our country,training compound propaganda talents who are not only knowledgeable about new media but also proficient in Marxist theory in order to construct a new mode of transmission of Marxist ideology.