| 节庆活动促进县域旅游发展的实证分析——以江苏盱眙、兴化为例 |
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| 引用本文： | 颜廷利.节庆活动促进县域旅游发展的实证分析——以江苏盱眙、兴化为例[J].中南林业科技大学学报(社会科学版),2014(3):19-21. |
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| 作者姓名： | 颜廷利 |
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| 作者单位： | 无锡工艺职业技术学院 |
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| 基金项目： | 江苏省教育厅高校哲学社会科学基金项目:“江苏县域旅游竞争力影响因素及提升路径研究”(编号:2012SJD630050) |
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| 摘 要： | 节庆活动因能够吸引大量公众参与而受到各地重视,各地在节庆中抓住有利时机,挖掘当地资源文化特色,创新旅游产品,塑造当地特色形象,促进了当地旅游业的快速发展。江苏盱眙、兴化以节庆促进县域旅游发展的例子,为众多县域旅游的发展提供了借鉴。
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| 关 键 词： | 节庆 县域旅游 品牌 盱眙 兴化 |
Analysis of Festival activities to promote the development of County Tourism ——A Case Study of Xuyi,Xinghua |
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| YAN Ting-li.Analysis of Festival activities to promote the development of County Tourism ——A Case Study of Xuyi,Xinghua[J].Journal of Central South University of Forestry & Technology(Social Sciences),2014(3):19-21. |
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| Authors: | YAN Ting-li |
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| Institution: | YAN Ting-li;Wuxi Institute of Arts & Technology; |
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| Abstract: | For it can attract a lot of public participation, Festival activities is increasingly being attention. In holding various forms of activities, local governments seize the favorable opportunity to find local resources and culture characteristics, innovation and development of tourism products, creating the local image features, promote the rapid development of local tourism. Many other counties can learn from the practice of Xuyi and Xinghua of Jiangsu province that county tourism development thrives on festival activities. |
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| Keywords: | festival county tourism brand Xuyi Xinghua |
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