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英语商务信函中言语行为的语用策略研究
引用本文:汪江红. 英语商务信函中言语行为的语用策略研究[J]. 吉林工程技术师范学院学报, 2014, 0(1): 63-64
作者姓名:汪江红
作者单位:安庆职业技术学院社会事业系,安徽安庆246003
基金项目:安徽省青年优秀人才基金项目(2012SQRW270).
摘    要:语用策略并不只存在于口语的交际当中,同样可以出现在信函当中。英语商务信函的言语行为同合作原则的数量、质量、方式、关联的准则及策略、赞誉、谦虚、同情、赞同的准则要求相同。在商务信函的来往中,应遵循语用原则指导各种商务信函的写作,通过直接表达的方式展现中肯的信息。

关 键 词:英语  商务信函  言语行为  语用策略

Study of Pragmatic Strategies of Speech Act in English Business Letters
WANG Jiang-hong. Study of Pragmatic Strategies of Speech Act in English Business Letters[J]. Journal of Jilin Teachers Institute of Engineering and Technology(Natural Sciences Edition), 2014, 0(1): 63-64
Authors:WANG Jiang-hong
Affiliation:WANG Jiang-hong ( Department of Social Undertakings, Anqing Vocational and Technical College, Anqing Anhui 246003, China)
Abstract:Pragmatic letters. Speech act in strategies do not only exist in oral communication, can also appear in the English business letters has the same requirements with Quantity Maxim, Quality Maxim, Relevance Maxim and Manner Maxim Cooperative Principle, as well as Tact Maxim, Approbation Maxim, Modesty Maxim, Sympathy Maxim and Agreement Maxim. In business letter correspondence, it should follow the pragmatic principles guiding all kinds of business letter writing, showing pertinent information through direct expression.
Keywords:English  business letters  speech act  pragmatic strategies
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