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高职旅游英语专业学生职业交际能力培养
引用本文:章彤洪.高职旅游英语专业学生职业交际能力培养[J].吉林工程技术师范学院学报,2014(2):46-48.
作者姓名:章彤洪
作者单位:丽水职业技术学院财贸管理分院,浙江丽水323000
基金项目:浙江省科技厅高技能人才培养和技术创新活动计划项目(2012R30047).
摘    要:我国旅游行业的迅猛发展促使高职院校旅游英语专业的高素质技能型人才培养成为关键,依据高职旅游英语专业的对外交际属性与市场需求,高职旅游英语专业人才培养应重点着眼于职业交际能力。本文分析了高职旅游英语职业交际的口语方向、文化方向以及旅游行业方向,提出了职业交际能力培养的相关教学策略。

关 键 词:高职院校  旅游英语  职业能力  跨文化交际

The Training of Occupational Communication Competence of Tourism English Majors in Higher Vocational Colleges
ZHANG Tong-hong.The Training of Occupational Communication Competence of Tourism English Majors in Higher Vocational Colleges[J].Journal of Jilin Teachers Institute of Engineering and Technology(Natural Sciences Edition),2014(2):46-48.
Authors:ZHANG Tong-hong
Institution:ZHANG Tong-hong ( Finance and Trade Management College, Lishui Vocational and technical College, Lishui Zhejiang 323000, China)
Abstract:The rapid development of China 's tourism industry makes the cultivation of high - quality skilled talents in tourism English major of Higher Vocational Colleges become the key, on the basis of foreign communication attributes and market demands of tourism English Major in higher vocational colleges, personnel training of tourism English major in higher vocational education should focus on the training of occupational communication competence. This paper analyzes the direction of oral language, the direction of culture and the direction of tourism industry in the professional communication of tourism English in higher vocational colleges, puts forward some relevant teaching strategies of cultivating occupational communicative ability.
Keywords:higher vocational college  tourism English  occupational ability  intercultural com-munication
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